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Tips For an Awesome Social Media Campaign

Blogtrepreneur | Entrepreneur Blog

Before you begin a social media campaign, you’ll want to ensure your website and blog are set up for easy navigation and search engine optimized.

How to Optimize Videos for Conversions


But does video help increase conversions? improved their conversion rate by 44% for product pages by adding videos. Vidyard.

Conversion Rate Optimization: How to Actually Convert the Traffic on Your Site?

Blogtrepreneur | Entrepreneur Blog

The post Conversion Rate Optimization: How to Actually Convert the Traffic on Your Site?

18 Cognitive Biases You Can Use for Conversion Optimization


Conversely, the more people talk about your site in a negative way, the less likely they are to purchase from you. A new paid campaign?

9 Conversion Rate Optimization Principles to Get You Started (If You Can’t Test)


Even a mere 1 second delay can result in “11% fewer page views, a 16% decrease in customer satisfaction, and 7% loss in conversions.”. Speed.

Google Analytics Custom Reports: Paid Search Campaigns Analysis

Occam's Razor

In the above screenshot it is amazing that the PPC campaigns are a fraction of the traffic and yet greater than half of the transactions!

6 Conversion Rate Optimization Case Studies With Surprising Results


s Responsive Redesign Boost Conversions by 20%. How Truckers Report Improved Landing Page Conversions by 79.3%. How’s Test #1.

Should You Optimize for Micro-Conversions?


If we’re supposed to optimize what’s closest to the money, what is the value in optimizing for micro-conversions? What Are Micro-Conversions?

Does “Going Viral” Actually Result in More Conversions?


Your boss probably thinks so, but the truth is that a lot of sites that aren’t ready to go viral launch their campaigns too soon. Mirror.

Viral 15

A Crash Course on A/B Testing Facebook Ad Campaigns


Having a well-thought-out plan for A/B testing Facebook ad campaigns is essential if you want to improve your performance reliably and consistently.

9 Keys To Measuring Your Social Media Campaign ROI

Startup Professionals Musings

Social media is the realm of public opinion and customer conversations. Get attention and reach your audience. Track the emotional sentiment.

Tired of Bland, Boring Facebook Ads? How to Create an Engaging Facebook Ad Campaign

Up and Running

In addition to generating conversions, compelling ads that inspire an emotional response in your users will also spark discussions.

Impressive Brand Identity Campaigns in The Last Decade


Successful advertising campaigns can directly impact a brand’s perception. What makes one campaign better than others?

Does Offering More Choices Actually Tank Conversions?


What does that mean for conversions, though? Does having too many options really reduce conversions? More choice equals freedom, right?

What Does the Future Hold for Conversion Optimization?


Similarly, conversion optimization moves quickly. Conversion is expanding beyond just the core user experience. Image Source. Conclusion.

7 Myths Holding Back Your Conversion Rate

Fresh Inc.: The Staff Blog

There are a number of myths emerging in the field of conversion optimization, and they can hold back your campaign's potential.

3 Things Beginning Conversion Optimizers Completely Miss The Mark On


When most beginners start with conversion rate optimization, they get carried away by the rosy picture of A/B testing. Let’s test button colors?

Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign."

Inspire Positive Conversations Behind Your Back

Duct Tape Marketing

Inspire Positive Conversations Behind Your Back written by Guest Post read more at Duct Tape Marketing. Create memorable experiences.

Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics?

Unlocking Your Company’s Growth Engine w/ Conversion Rate Optimization w/ Sean Ellis


Without a system, CRO might result in short-term, campaign-level wins but it very rarely translates into a sustainable growth engine. Marino?

How to Optimize a Site Without a Clear Online Conversion


But what if you’re an analyst, optimizer, or digital marketer and working on a site without a clear conversion? Government agencies. Nonprofits.

Using Cohort Analysis for Conversion Optimization


Some things cohorts can answer: How did customers who came in from the Christmas campaign behave differently than those at other times of the year?

7+ Under-Utilized Google Analytics Reports for Conversion Insights


You can find insights for conversion optimization from lots of different reports & some of the juicier reports are lesser known. In Europe?

8 Email Segmentation Examples That Can Boost Conversions


To do this, Snappa sets up their email drip campaign so they can send relevant one-off emails based on certain actions they haven’t taken.

Email 34

How to Do Conversion Attribution Modeling


But if you’re a rigorous and data-driven marketer, the question has to cross your mind: how much credit can I give each channel for this conversion?

19 Psychological Tactics for Successful Crowdfunding Campaigns


With standard conversions, people receive value immediately. I scoured the academic research on crowdfunding, philanthropy, and helping behavior to understand when and why people donate money (and how you can use those principles in a crowdfunding campaign). Before launching your campaign, build your community reputation. Fraud.

6 Reasons Sales Campaigns Fail

Fresh Inc.: The Staff Blog

Why does one sales campaign end in success and another in abject failure. Are you making these six common selling errors? up go the barriers.

How to Use eCommerce Email Marketing to Increase Conversions


Once you perfect the strategy, conversions will soar. ” They got a great conversion from that. Eastern on Tuesday. Not necessarily.

The Conversion Rate that Actually Matters in Mobile Apps


Conversion optimization for mobile apps is getting more sophisticated. Stage 2: Optimize Your User Acquisition Campaigns. and 3.2%.

The Beginner’s Guide to SaaS Conversion Optimization


When we talk about conversion optimization , much of the strategies remain the same across industries. How is Optimization Different for SaaS?

8 Things Wrong with Your Google AdWords Campaign

Fresh Inc.: The Staff Blog

You may think you're getting good value from your paid Google AdWords campaign, but chances are you could be doing better. Here's why.

7 Underused Email Campaigns That Will Help You Nail Your Conversions


Mastering some savvy automated campaigns is an easy way to permanently get ahead of your competition. Of course it is! What are they afraid of?

Knowing your customer is key to conversion rate optimisation

The Equity Kicker

Conversion rate optimisation is a hot topic these days. We’re looking at an arms race here. Startup general interest Uncategorized

Best Social Media Metrics: Conversation, Amplification, Applause, Economic Value

Occam's Razor

Conversation Rate. Conversation Rate = # of Audience Comments (or Replies) Per Post. So aim for a higher Conversation Rate.

How To Do Conversion Optimization With Very Little Traffic?


“ I have too little traffic to test; hence, I can’t do conversion optimization. ” I’ve heard this a lot. B t , I say.

How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization


The post How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization appeared first on ConversionXL. image source.

The Ultimate Guide to Increasing Ecommerce Conversion Rates


Here’s how to increase the conversion rate of your ecommerce site. What’s the conversion rate I can be happy with? How long?

6 Ways to Maximize Web Conversions

Fresh Inc.: The Staff Blog

Maximize your online conversions by using your traffic profile as a strategic guide. Therefore, MOFU offers should be considered.

7 Social Media Marketing Habits That Lead To Failure


If your campaigns are using a range of social media marketing habits that lead to failure, then it's time to make a change. Sign me up. .