Remove Campaign Remove Social Media Remove Syndication Remove Viral
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How we can fix online video advertising’s weakest links

The Next Web

No matter how you look at it – bandwidth consumption, number of viewers per hour, virality – online video has taken over the Web. Bringing the two closer together through real native advertising is the key to better campaign results. Entrepreneur Social Media Analysis and Opinion'

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5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Ann blogs on search and social media tools. Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.

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YouTube Marketing And Analytics: A Primer For Magnificent Success

Occam's Razor

Some have experimented with virality ( Pepsi Test Drive or Dove Beauty , etc.), Some have even tried original content (a la GoPro ), but originality without key integrations into the overall marketing strategy and media mix is hard to pull off/sustain. but commitment to uniqueness is inconsistent. At a low cost.

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6 Important Startup Trends that Defined 2011

mashable.com

Facebook 2012: What the Future Holds for the Social Media Powerhouse. How to Launch a Social Ambassador Campaign. Latest Social Media News. The Social Good Brief. Latest Media News. Hyundai’s Super Bowl Blog Campaign a Lesson to Marketers. What’s in Store for Social Video in 2012?

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How to Plan Your Social Integration Strategy

mashable.com

Meme Machine: ‘Hitler’ Skewers Google’s Social Search Plus 4 More Viral Topics. If you don’t fall into the trap and worry if your social presence “is where it needs to be,” this guy would be out of a job. It has to be in your integrated campaign strategy. Latest Social Media News.

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9 Tips for Raising Startup Funds on AngelList

mashable.com

What is your viral coefficient? 20 TV Shows With the Most Social Media Buzz This Week [CHART]. Latest Social Media News. The Social Good Brief. Latest Media News. How Old Spice Revived a Campaign That No One Wanted to Touch. Social Media Lists. Social Network Lists.