Startup Lessons Learned

NOVEMBER 7, 2008

Most of the time, the experiments you run will have a zero percent conversion rate - meaning no customers were harmed during the making of this experiment. I would aim to get no more than 1o0 clicks per day - over the course of a week or two, youll get pretty good conversion data. Measure conversion rates.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. For example, say that your business model calls for a 4% conversion rate – as ours did initially at IMVU. So far, so good.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

JANUARY 19, 2009

Given that most recruiting channels are pay-for-performance, its usually cheaper, too, because it has a lower conversion rate. Particularly the Continuous Deployment and Split testing posts. Case Study: Continuous deployment makes releases n. The blog is fantastic as well. January 23, 2009 4:13 PM TS said.

Lean 140

Lean Hiring San Francisco Continuous Deployment 140

Startup Lessons Learned

AUGUST 24, 2009

So I generally feel right at home in these conversations. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

MARCH 24, 2009

As notification channels get stuffed full of these messages, customers tune them out (or platforms have to put in place dramatic limits on access). the fatigue rate of customers in that notification channel 2. Case Study: Continuous deployment makes releases n. It only makes sense in certain situations. So, in summary: 1.

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

APRIL 14, 2009

Because they have no presence in the market, they have to find distribution channels to bring in customers. Whats the right set of materials, conversations, etc. Case Study: Continuous deployment makes releases n. Instead, each potential customer has to go through a self-serve process of signing up and paying money.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

AUGUST 16, 2010

Early this year, SlideShare launched custom channels. Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167