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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

Local Marketing Strategies For Your Small Business written by John Jantsch read more at Duct Tape Marketing. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. How do you manage all of those various channels? Thanks for having me.

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5 Myths About Your Clients and Social Media That You Should Forget Right Now

Duct Tape Marketing

5 Myths About Your Clients and Social Media That You Should Forget Right Now written by Guest Post read more at Duct Tape Marketing. When it comes to social media marketing, any small business can utilize their online presence for lead generation. My Customers Aren’t Online. My Customers Aren’t Online.

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How To Make Your Product Story Successful

Brandanew

Many Startups and small businesses start by having a product-centric view describing features and benefits. Share the same stories consistently on all your channels from social media to blogs to emails to physical retail (YES!) Or simply be convinced to buy if you’re offering a product for direct sales.

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Getting Better at Getting Email

Duct Tape Marketing

Whichever side you look from, it’s interesting to note that 77% of consumers said they prefer to interact with brands via email compared to any other channel, such as social networks, text messages, post and phone. Email is getting pretty good as a marketing channel. She holds a bachelor’s degree from the University of Michigan.

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How To Improve Your Local Marketing Strategy

Duct Tape Marketing

Laura earned an MBA from the University of Michigan and a BFA at Carnegie Mellon University. Key Takeaway: Marketing has changed for all types of businesses in the last few years thanks to new platforms, channels, and technology. Sharon, an MBA from the University of Michigan and a BFA at Carnegie Mellon University.

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52 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I use my social media and massive amounts of public outreach to bring awareness to my program (my Instagram grew to 12,000 engaged followers). I was tired of reading about dog food company recalls every time I opened up the news or social media. At the time, I was a doing sales and marketing for a media company.

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Clusters, Class, Culture and Unfair Advantages

Steve Blank

In my neighborhood, successful entrepreneurship meant small businesses entrepreneurs. Before my parents divorced they had owned a small grocery store. No one I knew had ever started a company (other than a small business). Somehow I figured out how to apply to school in Michigan.

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