ConversionXL

MARCH 17, 2021

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150

B2B Sales Cycle Belgium IP 150

YoungUpstarts

SEPTEMBER 7, 2014

For most startups, one of the most exciting and frustrating phases is deciding how to price their offering for their first paying customer. Being able to charge more for a product is great, but along with higher prices come longer sales and payment cycles. Lifetime Value/Cost of Acquisition. Revenue Growth.

Metrics 219

Metrics Churn Rate Startup Acquisition 219

Hearpreneur

JANUARY 30, 2022

In fact, connecting with customers and prospects is one of the most difficult tasks facing business leaders today. Face-to-face engagement is important, especially at vital points in the sales cycle or while creating relationships. This is true whether you're looking at policies for employees or for customers.

Entrepreneur 122

Entrepreneur Green Technical Review Social Media 122

Up and Running

OCTOBER 7, 2019

A data-driven approach can help you make accurate and timely business decisions to meet market demands and improve cost-efficiency. Customer churn rate: shows the percentage of customers lost in a given period (e.g., Sales KPIs. “What gets measured gets done.” . Marketing KPIs.

Founder 71

Founder Retention Metrics Technical Review 71

Women Entrepreneurs Can

SEPTEMBER 15, 2022

The closer you can hone in on your target audience and market, the more effective your marketing and sales strategies will be. . This will also help you cut down on advertising costs. The SaaS sales cycle tends to be longer than for a lot of other products and services. Offer Discounted Annual Plans.

Churn Rate 52

Churn Rate Sales B2C Sales Cycle 52

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Labels: SaaS , sales and marketing , software. ” Take advantage of being on-demand and allow customers to try and buy your service with as little friction as possible. 16 comments: BdH. Great list!

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

FEBRUARY 1, 2018

This post will cover how many of your favorite SaaS companies use drip marketing to generate leads, convert customers, and more. Put another way, who would be foolish enough to cancel their subscription after they already sunk cost ? It’s no surprise, then, automated emails get 152% higher click rates than broadcast emails.

Marketing 97

Marketing Campaign Software Review Email 97