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30 Entrepreneurs Reveal the Pivots They See Businesses Making in 2022

Hearpreneur

Thanks to Adam Wood, Revenue Geeks ! #7- The traditional push marketing approach has given way to a new approach that entails engaging customers through social networking, blogs and video. In 2022, every business that adapted and survived the pandemic will realize the importance of increasing revenue through online sales.

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You Need to Win the Battle for Share of Mind

Both Sides of the Table

Are we seeing a time in which pre-revenue companies are more valuable than our offline institutional brands? Will that be enough or will high churn rates creep in, new toys be introduced into the market, new time sucks pulling user attention away? It seems almost incomprehensible that only 2.5 But what does this all mean?

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Metrics that matter to social platforms (Part 1/3)

Version One Ventures

In fact, when we use the term “social platforms” at Version One, we’re referring to messaging (e.g. WhatsApp, SnapChat, Facebook Messenger), private social networks (e.g. Facebook, LinkedIn, Shift Messenger ), public social networks (e.g. After we understand engagement and churn, we can perform cohort analysis.

Metrics 60
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8 Smart and Practical Ways To Increase Your Small Business Profits

crowdSPRING Blog

It might be fun to spend two hours daily on Facebook or Twitter hunting for customers, but the more important question you should be asking is whether your prospective customers are looking for you on those social networks. If your revenues are $30,000 this year, do you want to have revenues of $75,000 next year?

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Focus on awareness and metrics are keys to success

Up and Running

Sure, the barriers to entry are lower, and customers are one mere click away from their growing social networks. A more fundamental problem that entrepreneurs can control, however, is related to their understanding of the key revenue drivers of their businesses. These entrepreneurs soon find out it is not. But the noise.

Metrics 68
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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

Perhaps it's an increase in your conversion rate; Or a higher number of visitors who sign up; Or a greater number of people who share content with one another; Or a lower monthly churn rate for users of your application; Maybe it's even something as simple as getting more people into your restaurant.

Metrics 156
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator. Bulletpoint Network is improving financial modeling by enabling more sophisticated and quantified scenario planning.