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7 A/B Testing Resources for Startups and Solo Developers

mashable.com

However, they should be mindful as the brand and revenues grow, free optimization tools can have a negative impact on Total Cost of Ownership. But any testing (even free) is good--as playing guess games with your content will cost you business to your competition in the long run. com) newsletter. What will you find here?

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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Believe it or not, the state of New Jersey has been experimenting with a free beer giveaway to encourage Covid vaccinations. According to an interview with Elon Musk, this campaign cost Paypal about $60 million , which most Silicon Valley historians would consider money well spent. It is cleverly promoted as a “Shot and a Beer.”

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Social shopping

BeyondVC

I just had dinner with Gary tonight and it really blows my mind to hear how he helped take a small, family owned wine retailer based in New Jersey and leveraged the Internet to create a powerful wine retailer. If you haven’t checked it out, I suggest subscribing to his videocast and buying wine from his store.

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Out of the Crisis #11: Jeremy Howard on the power of masks, health policy, and data science in medicine

Startup Lessons Learned

In the time since our conversation, data and science have shown again and again that wearing masks is an incredibly effective, low-cost and simple way to prevent viral spread. When the thing has almost no cost, the potential upside is huge. How much is that going to cost if you do? And the cost is huge, does happen.

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Out of the Crisis #16: Robert Schooley on why we weren't prepared, long-term thinking, and how to make decisions for the greater good.

Startup Lessons Learned

I'm a biologist and a member of the infectious disease division here at UC San Diego and have been involved in viral research, particularly RNA viruses, since HIV came along in the 80s. The overall number of new cases in the US had been decreasing. And have gotten increasingly involved in our response to the Coronavirus.