CTO Hire, Distribution and Metrics

How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

JUNE 16, 2022

Users should easily understand which assets are promoted on which channels and the distribution schedule. Here’s an example of how Nightwatch uses Asana to organize distribution: The color-coded initials in the right-hand column correspond to different members of the marketing team, so everyone knows their role. Measurement.

Campaign

Campaign CTO Marketing Social Media

Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

SEPTEMBER 30, 2008

Lessons Learned by Eric Ries Tuesday, September 30, 2008 What does a startup CTO actually do? Often times, it seems like people are thinking its synonymous with "that guy who gets paid to sit in the corner and think technical deep thoughts" or "that guy who gets to swoop in a rearrange my project at the last minute on a whim."

CTO

CTO Fractional CTO CTO Hire Technical Review

Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

SoCal CTO

MARCH 22, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. See Five Things Meme as an example.

Technical Cofounder

Technical Cofounder Southern California Los Angeles CTO Hire

Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco

San Francisco CPA SEM CTO Hire

Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

JULY 28, 2010

They were interested in the tools and new distribution medium kaChing provided. “Some people weren’t comfortable because it wasn’t as fun, and one senior engineer thought we’d be losing the part of kaChing that was an enabler for anyone who wanted to make it as a pro,&# Rachleff recalls. Which is a nice story.

San Francisco

San Francisco Lean Continuous Deployment SEC

Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Agile Lean

Lessons Learned: The lean startup

Startup Lessons Learned

SEPTEMBER 15, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Lean

Lean San Francisco Startup Continuous Deployment

Smarticus — 10 things you could be doing to your code right now

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Software Review

Software Review San Francisco Technical Review Continuous Deployment

Andrew Chen: Growing renewable audiences

Startup Lessons Learned

SEPTEMBER 12, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Audience

Audience San Francisco Continuous Deployment Lean

Lessons Learned: Customer Development Engineering

Startup Lessons Learned

SEPTEMBER 7, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Customer Development

Customer Development Engineer San Francisco Developer

Lessons Learned: Ideas. Code. Data. Implement. Measure. Learn

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Lean DC

Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

SEPTEMBER 15, 2008

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process. Whatever its purpose, try measuring it only at the level that you care about.

San Francisco

San Francisco Lean Technical Review Continuous Deployment

On deployment

Startup Lessons Learned

SEPTEMBER 2, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Lean DC

How to listen to customers, and not just the loud people

Startup Lessons Learned

SEPTEMBER 14, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Customer Lean Continuous Deployment

Lessons Learned: Greasemonkey compiler

Startup Lessons Learned

SEPTEMBER 6, 2008

Ive been even more impressed by the various Greasemonkey compilers out there, that let you turn a Greasemonkey script into a full-blown Firefox extension, for easy distribution. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Lean DC

Lessons Learned: Test-Driven Development as andon cord

Startup Lessons Learned

SEPTEMBER 1, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Developer Continuous Deployment DC

Waves of technology platforms

Startup Lessons Learned

SEPTEMBER 8, 2008

So one of the first things we did was to hire an Oracle expert and get to work. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. I was building a new startup in 1999, and wanted to do it right.

San Francisco

San Francisco Technology Continuous Deployment Lean

Not crossing the chasm

Startup Lessons Learned

SEPTEMBER 2, 2008

"In a phase change the things that made you successful before don't work anymore" It's tough to cross the chasm without "being remarkable" The distribution and word-of-mouth or word-of-mail that results from being remarkable can sometimes be the difference between crossing the chasm, or falling in and never getting out.

San Francisco

San Francisco Continuous Deployment Lean DC

Marc Prensky's Weblog: Cell Phones in Class

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment DC Lean

Lessons Learned: Lo, my 5 subscribers, who are you?

Startup Lessons Learned

SEPTEMBER 18, 2008

As a shoestring entrepreneur with a SaaS (well, not really, but sort of) offering that we present to very large companies (think 10K+), I love your common sense suggestions about metrics and testing. My background isnt metrics, but we came to it as a matter of practicality. 4) More posts about metrics, scaling, and online games.

San Francisco

San Francisco Lean Continuous Deployment DC

How to Usability Test your Site for Free

Startup Lessons Learned

SEPTEMBER 16, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Lean DC

Seth Godin: How often should you publish?

Startup Lessons Learned

SEPTEMBER 10, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco

San Francisco Continuous Deployment Lean DC

Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

SEPTEMBER 10, 2008

Joel is focused on the fact that in many environments, programmers are considered "just the hired help" akin to manual labor, and not treated properly. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

Software Review

Software Review Technical Review San Francisco Continuous Deployment

How to get distribution advantage on the iPhone

Startup Lessons Learned

SEPTEMBER 18, 2008

Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. There are other models, in other distribution channels. On Facebook, viral distribution has proved decisive. I havent found any yet.

Distribution

Distribution San Francisco Lean Continuous Deployment

The Ultimate Guide to Starting a Software Company

Up and Running

MAY 23, 2016

If you don’t yet have a team yet, list the roles you need to hire for. If you don’t yet have a team yet, list the roles you need to hire for. If you’re working closely with partners who are helping you distribute your product, it’s especially important to make sure they understand who you are, how you speak, and who you serve.

Software Review

Software Review Software Delaware Forecast

Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

SEPTEMBER 29, 2008

Luckily, the metrics helped us figure out the difference. Question 2: If your product has areas where people read and then different areas where people interact, are there ways to do metrics to determine where people spend their time? Were looking to metrics to determine how users interact with our product.

San Francisco

San Francisco Lean Continuous Deployment DC

Lessons Learned: Great open source scalability tools from Danga

Startup Lessons Learned

SEPTEMBER 5, 2008

MogileFS - "Distributed (meta) file system. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. Three of my favorite: memcached - an in-memory object caching system. Pay less for storage.

Open Source

Open Source San Francisco Continuous Deployment Lean

Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

SEM

SEM San Francisco Lean Continuous Deployment

You don't need as many tools as you think

Startup Lessons Learned

SEPTEMBER 22, 2008

I used to think a giant flat-panel screen that broadcast our companys key metrics would be what was required to get everyone to pay attention to them. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco

San Francisco SCRUM Lean Continuous Deployment

Lessons Learned: The lean startup comes to Stanford

Startup Lessons Learned

SEPTEMBER 28, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Lean

Lean San Francisco Continuous Deployment Startup

Thoughts on scientific product development

Startup Lessons Learned

SEPTEMBER 22, 2008

Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Product Development

Product Development Developer San Francisco Product

Lessons Learned: Why PHP won

Startup Lessons Learned

JANUARY 12, 2009

At IMVU, when wed hire a new engineer, we could get them to ship code to production on their first day, even if they had never programmed in PHP before. For most of its existence, PHP didnt have a standard package-distribution system or very good module support. This let us hire extremely high-caliber programmers to work on it.

PHP

PHP Software Review Ruby San Francisco

Jonas Weigert on A/B Testing Beyond the Landing Page (Q&A)

ConversionXL

JANUARY 17, 2017

LawnStarter is one such company, so we sat down with their CTO, Jonas Weigert , to learn about how they experiment across their product and communication and how they deal with optimization as a company. They have a ratings system and build distribution algorithms to best distribute lawn care providers to customers.

Algorithm

Algorithm CTO Hire Distribution Engineer

Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How

ConversionXL

OCTOBER 4, 2018

Increasingly powerful systems cracked open the door for real-time predictive analytics. A world of real-time predictions. For some, the age of “real-time” predictive analytics is here. A simple predictive analysis is your arrival time in Waze. What do you need to get started with predictive analytics? Outside vendors.

Analytics

Analytics Algorithm Artificial Inteligence Campaign

StartUpRoar

How to Create a Marketing Playbook for Consistent Campaigns

Lessons Learned: What does a startup CTO actually do?

Trending Sources

Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

Lessons Learned: The three drivers of growth for your business.

Case Study: kaChing, Anatomy of a Pivot

Lessons Learned: Just-In-Time Scalability

Lessons Learned: The lean startup

Smarticus — 10 things you could be doing to your code right now

Andrew Chen: Growing renewable audiences

Lessons Learned: Customer Development Engineering

Lessons Learned: Ideas. Code. Data. Implement. Measure. Learn

Lessons Learned: The one line split-test, or how to A/B all the time

On deployment

How to listen to customers, and not just the loud people

Lessons Learned: Greasemonkey compiler

Lessons Learned: Test-Driven Development as andon cord

Waves of technology platforms

Not crossing the chasm

Marc Prensky's Weblog: Cell Phones in Class

Lessons Learned: Lo, my 5 subscribers, who are you?

How to Usability Test your Site for Free

Seth Godin: How often should you publish?

Lessons Learned: A new version of the Joel Test (draft)

How to get distribution advantage on the iPhone

The Ultimate Guide to Starting a Software Company

Lessons Learned: Q&A with an actual reader

Lessons Learned: Great open source scalability tools from Danga

Lessons Learned: SEM on five dollars a day

You don't need as many tools as you think

Lessons Learned: The lean startup comes to Stanford

Thoughts on scientific product development

Lessons Learned: Why PHP won

Jonas Weigert on A/B Testing Beyond the Landing Page (Q&A)

Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How

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