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The Secret Sauce Of Start-Up Success

YoungUpstarts

Because of this, fellow entrepreneurs are always asking me the proverbial question that is woven into the media interview of every successful CEO, “So, what’s your secret?”. Can a competitor’s product name be easily substituted for my company’s brand? By Wain Kellum, CEO of Vocalocity.

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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.

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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

. × At Greylock , my partners and I are driven by one guiding mission: always help entrepreneurs. It doesn’t matter whether an entrepreneur is in our portfolio, whether we’re considering an investment, or whether we’re casually meeting for the first time. Entrepreneurs often ask me for help with their pitch decks.

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Five Tips For Startups And Small Businesses To Improve Their Customer Service

crowdSPRING Blog

World class customer service is one way that crowdSPRING has differentiated itself in the marketplace. Startups and small businesses must find ways to differentiate from their competitors and to understand their competitive advantages.

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Five Tips For Startups And Small Businesses To Improve Their Customer Service

crowdSPRING Blog

World class customer service is one way that crowdSPRING has differentiated itself in the marketplace. Startups and small businesses must find ways to differentiate from their competitors and to understand their competitive advantages.

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Startup Marketing: The 4 Building Blocks of Brand Identity You Can’t Ignore

crowdSPRING Blog

When offering a new product or service it is important for a business to quickly demonstrate value to prospective customers and differentiate itself from the competition. Who (statement of need or opportunity) , (Product name) is a (product category). Product name)(statement of primary differentiation).

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28 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

At the same time, I wanted to make sure the name is unique and available – that is to ensure no other businesses are already operating under that name. Initially, it won’t come up to many entrepreneurs’ mind, but soon you will have to worry about trademarks.

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