Early Stage Engineer PR Product Development 
Both Sides of the Table
FEBRUARY 6, 2013
I am fond of quoting that about 70% of my investment decision of an early-stage company is the team. My rationale is simple: everything goes wrong and only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. Engineering is critical but it is not everything.
Steve Blank
SEPTEMBER 5, 2023
In the early stages of a startup your hypotheses about all the parts of your business model are your profound beliefs. Here’s how I learned why they were critical to successful customer development. You act as a tactical implementer as you add no insight/or value to product development. I was a great marketer.
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Business Plan Blog
OCTOBER 4, 2013
This is true for early stage funding as well as venture capital funding. Furthermore, when faced with adversity only great teams can respond to competitors, markets, funding environments, staff departures, PR disasters and the like. Early Stage. Hire based on functionality and avoid having too many C’s.
This is going to be BIG.
AUGUST 22, 2012
Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. If you think about it, these things are all of the goals of another function on the list--PR.
Startup Lessons Learned
MARCH 13, 2009
Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. Do some Customer Development instead. Help you raise money.
mashable.com
SEPTEMBER 12, 2011
While all of these factors are true to an extent, the truth of the matter is that the reduced costs of hardware and software are easily offset by the expense of engineers and experienced business people. And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing.
Steve Blank
AUGUST 27, 2009
Thirty years later we now realize that its one the causes of early startup failure. Thirty years later we now realize that its one the causes of early startup failure. This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup.
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