Thu.Jul 08, 2021

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Conversion Rate Formulas to Accurately Calculate Growth

ConversionXL

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. It’s a window into what’s working and what isn’t so you can test, optimize, and improve. In this article, we’ll explore how to calculate conversion rates and its application across different channels and customer journeys.

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How To Attract The Right Talent

Duct Tape Marketing

How To Attract The Right Talent written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Ryan Englin. In this episode of the Duct Tape Marketing Podcast , I interview Ryan Englin. Ryan is the CEO of Core Fit Hiring which helps blue-collar companies fill frontlines with quality technicians and craftworkers. Key Takeaway: Finding the right talent is not an easy task to conquer.

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Three Misconceptions About Cloud Storage For Business 

YoungUpstarts

We look at three of the main misconceptions about cloud storage for business and an explanation of why they’re not true. . The post Three Misconceptions About Cloud Storage For Business appeared first on Young Upstarts.

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Our Investment in Lula: Building API-Based Insurance in a Pandemic

View from Seed

“Slowly at first, then suddenly all at once.” This quote is variously attributed Mark Twain and F. Scott Fitzgerald, though it actually draws on dialogue in Ernest Hemingway’s writing. . Today Lula announced its $18M funding round led by Founders Fund and Khosla Ventures. We couldn’t be more thrilled for co-founders Michael and Matthew for this next phase of building the business with substantial additional backing.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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The Effects Of Workplace Bullying On Younger Workers

YoungUpstarts

Workplace bullying has intensified during COVID-19 and can occur in any workplace, or industry. Younger people are certainly more susceptible, says Kate Molloy of Weir Consulting. The post The Effects Of Workplace Bullying On Younger Workers appeared first on Young Upstarts.

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Our Investment in Lula: Building API-Based Insurance in a Pandemic

View from Seed

“Slowly at first, then suddenly all at once.” This quote is variously attributed Mark Twain and F. Scott Fitzgerald, though it actually draws on dialogue in Ernest Hemingway’s writing. . Today Lula announced its $18M funding round led by Founders Fund and Khosla Ventures. We couldn’t be more thrilled for co-founders Michael and Matthew for this next phase of building the business with substantial additional backing.

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How To Inspire The Next Generation of Teen Innovators

YFS Magazine

Startup thinking is a crucial skill that can be developed to help young people become the change-makers and success stories of tomorrow.

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Business Graduates – Supplement Your Degree With A Master’s In Organizational Leadership Or Human Resources

YoungUpstarts

Carving out your own path is up to you, but getting a master's degree can ultimately serve as a stepping stone for future success. The post Business Graduates – Supplement Your Degree With A Master’s In Organizational Leadership Or Human Resources appeared first on Young Upstarts.

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3 Factors To Consider Before You Invest In Real Estate

YFS Magazine

You’ve probably heard the expression, “make money while you sleep.” It’s easy to understand why passive income is ideal.

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Six Ways Marketing Operations Can Influence A Bigger Impact

YoungUpstarts

Too often marketing operations is viewed as a button-pushing department. Dr. Debbie Qaqish shares six ways leaders can influence a bigger impact and give a better perception of marketing operations. The post Six Ways Marketing Operations Can Influence A Bigger Impact appeared first on Young Upstarts.

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How To Navigate The Independent Contractor vs. Employee Minefield

YFS Magazine

Do you understand what factors make one worker an employee and another one an independent contractor? If not, you should.

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Marketing For Startups: The 3 Types Of Marketing Strategies

YoungUpstarts

As a new business owner, you always search for startup marketing strategies that work to grow your business. The post Marketing For Startups: The 3 Types Of Marketing Strategies appeared first on Young Upstarts.

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Remote Work: Bridging the Communication Disconnect

YFS Magazine

According to Pew Research, two-thirds of people want to work from home, and 36% would actually choose to work from home over a pay raise.

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Here’s What You’re Getting Into When You Meet People On Video Chats

YoungUpstarts

The wild and wonderful world of random video chats can be an experience that’s both eye-opening and entertaining. . The post Here’s What You’re Getting Into When You Meet People On Video Chats appeared first on Young Upstarts.

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6 Ways to Cut Shipping Costs for Your E-Commerce Business

YFS Magazine

As your e-commerce store grows it can be difficult to decide where to cut costs. One commonly overlooked area is shipping costs.

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Can you be an adaptive business leader?

Berkonomics

The title of this insight happens to be the name of a CEO roundtable organization I belong to and have been a member since 1989 (Adaptive Business Leader Organization – or ABL). The organization, like Vistage, manages roundtables of CEOs meeting monthly in small groups, where they discuss their mutual challenges and help solve each other’s complex problems, acting as an informal board of advisors.

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How to Successfully Write a Professional Bio

Women Entrepreneurs Can

Text can make a person buy your product or order a service; follow the link or visit the store; order a call, write an email or perform another targeted action. Such direct copywriting works explicitly or latently, but always strives to achieve its goals. And among the unique texts, a professional biography is of no less importance. Professional Bio Writing.

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Let’s democratize entrepreneurism: Why the Masters of Scale book matters

Reid Hoffman

Most of us love a great founding story. Whether it’s the founding of a corporation or the founding of a nation, we’re drawn to the dramatic stories where everything began. . But I came to realize something, as I reviewed the past four years of Masters of Scale interviews in preparation for writing the new Masters of Scale book : The most interesting and important story is what happens next.

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Do You Even Know What Your Business Is Spending?

Women Entrepreneurs Can

It can be hard to keep up with the ever expanding list of expenses your company forks out for. Maybe one month you’re spending highly on packing and postage, maybe another month your payroll hours are off the charts – either way, expenses can change quickly, and it’s hard to truly nail down the where and why such a rollercoaster occurs. However, that doesn’t mean you’re in an impossible spot.

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