article thumbnail

Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

The benchmark for the beautiful metric AVOC is 15.3%. Now repeat this across many, many metrics, for many dimensions, in the three clusters you see above. Our innovative approach… Due to non-public IP, it is a cluster I can’t tell you much about. Here’s an example. If it is between 10 – 20%, then raise a flag.

Analytics 131
article thumbnail

Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. I tend to use Hitwise a lot less, or not at all, because it is a very hard to use, it is slow, the UX/UI, metrics and reports have not really evolved over the years. Traffic Trends Key Metrics Analysis. Getty is the fourth green line.

Metrics 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

The reason Direct traffic is a beloved of mine is that it represents (checkout the sweet contextual – red and green – numbers above): 1. So if Direct traffic is so important and often the metrics show very positive results then why don't we all obsess about it a lot more? People familiar with your brand.

Analytics 122
article thumbnail

Startup Resources

www.vccafe.com

IP Location Tools. Startup Metrics for Pirates â?? SaaS Metrics Tutorial â?? British Library Business & IP Centre : Funded by the London Development Agency, the British Library supports inventors, small businesses and entrepreneurs from that first spark of inspiration to successfully launching and developing a business.

article thumbnail

The LeanLaunch Pad at Stanford – Class 8: Key Resources, Activities and Expense Model

Steve Blank

This week the team started investigating whether the spectral reflectance curves of healthy green plants are different from weeds, and if so could an infrared Hyperspectral imaging camera be better suited than their current visible light camera for weed/plant recognition. Any IP you need to license? How much money do you need to raise?

article thumbnail

14 Entrepreneurs Describe The BHAGs (Big Hairy Audacious Goals) For Their Business?

Hearpreneur

Thanks to Brad Leahy, Green ! #7- 8- Stop counterfeiting and IP infringement globally. I honestly believe that through a combination of technology and expert people we can help put a stop to counterfeiting and IP infringement globally. 7- Disrupting the healthcare lending industry. Photo credit: Edgar Radjabli.

article thumbnail

How and Why to Create Smarter Content

Duct Tape Marketing

To gain full access to this level of personalization you must use a tool such as Google Analytics or Spring Metrics (a client) that can allow you to access publicly available data on your visitors such as IP address and location. Adding the social layer of data allows you to put metrics to that assumption.