Startup Professionals Musings

OCTOBER 13, 2012

This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. Don’t try to do it all at once.

North America 260

North America Intellectual Property Marketing Offshore 260

infochachkie.com

DECEMBER 5, 2011

Thus, join the ranks of Yahoo, Google, Amazon, eBay, Cisco and Microsoft and focus your limited time and resources on perfecting your customer value proposition, not on devising an ideal company name. When selecting your company and product names, consider the following: Uniquely Familiar. infoChachkie. Intuitive URL.

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Naming Technical Review Product Product Name 40

Startup Professionals Musings

AUGUST 20, 2011

This approach, popularly known as “glocalization,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. Don’t try to do it all at once.

Global 258

Global North America Intellectual Property Offshore 258

Up and Running

NOVEMBER 7, 2017

Starting a business and launching new products is a ton of work. From figuring out what exactly your customers need to nailing down your company name, you’ll encounter hurdle after hurdle. Here at Palo Alto Software, we’re going through this process right now. How we picked our product name. Stay tuned!

Product 77

Product Product Name Forecast Naming 77

Startup Professionals Musings

APRIL 18, 2015

This approach, popularly known as glocalization , means you have to design and deliver global solutions that have total relevance to every local market in which you operate. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. Don’t try to do it all at once.

Global 120

Global North America Intellectual Property Offshore 120

Up and Running

MARCH 1, 2016

If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Just remember, when you’re pricing your product: Your starting price defines you. Your price may affect business operations. A list of features.

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

Startup Professionals Musings

JULY 5, 2010

That means you have to design and deliver global solutions that have total relevance to every local market in which you operate. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. Selectively protect your intellectual property worldwide.

North America 223

North America Intellectual Property Offshore Startup 223

Startup Professionals Musings

MARCH 13, 2010

As a follow-on to that article, here are a few examples from my personal experience: You need to translate/localize your products. I was once asked by a division manager of a major software company why we were not selling more products in Finland. Watch your product naming. HR rules are local.

Brazil 121

Brazil Finland Silicon Valley Italy 121

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

Software Review 48

Software Review Technical Review Development Team Review Conversion 48