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Three Tips for Getting People to Read Your Email Newsletter

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. So I am presenting them here as tips for getting people to read your email newsletter. Tip #1: Use a Custom Design I’m typically a fan of text-only newsletter email due to the challenge of getting things to display correctly in email clients.

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My Podcast Launches Today: “Startups for the Rest of Us”

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. It’s called Startups for the Rest of Us. Our goal is to help non-venture-backed, bootstrapped startups, microISVs and Micropreneurs. Follow me Startups for the Rest of Us. If youre trying to grow your startup youve come to the right place.

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Book Review: Never Eat Alone

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. While on paternity leave this week I read seven books. I haven’t had that much spare time, but I’ve been following my “if I’m not taking notes, toss it&# methodology, and wound up skimming through the better part of five of them.

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Why You Should Start Marketing the Day You Start Coding

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. Photo by DeclanTM This article is #7 in a series about startup marketing. That’s when I realized I needed to sit down and create a permanent written resource for the topic.

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Why Startup Founders Should Stop Reading Business Books

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. You’re a startup founder, whether actual or aspiring. You own a wall of books, or perhaps a Kindle or iPad bulging at the edge of its hard disk with non-fiction you’ve earmarked for future reading. Also a student of reading. But probably not.

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Why Free Plans Don't Work

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. When 37signals talked about giving something away for free as a marketing strategy , it made a lot of sense to me: “For us, Writeboard and Ta-da list are completely free apps that we use to get people on the path to using our other products.

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Micropreneur Spotlight Episode 2: Design Proposal Software Bidsketch

Software By Rob

Join nearly 6,000 startup entrepreneurs by subscribing to my RSS feed. I wanted to learn how to successfully launch and market a product. The Micropreneur Spotlight is a look at a Micropreneur Academy member who has launched their product. Ruben: First off, thanks for inviting me to be part of the Micropreneur Spotlight.