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Social Networking and Business Value

SoCal CTO

Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Corporations increasingly see social media as a key PR, communications and marketing medium. Can social networking be a money-maker for companies? What are the risks and rewards?

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The 20 Coolest CoWorking Spaces In The U.S.

YoungUpstarts

This super-cute Michigan cottage looks like a house from the outside, but on the inside, it’s a great place for co-workers to find their focus and get some work done. startups, social media firms, advertising and PR companies, and more. 654 Work Cottage.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Top Social Media Measurement and Tracking Tools. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. Marketing/Communications/PR. AddThis Bookmark Button END -->.

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5 Best Practices For Increasing Earned Media For Your Brand

Brandanew

To maximize ROI of any campaigns, social sharing is a must. Do not share your Michigan state football app with a bunch of UFM fans with no interest in your football ratings. Many times just putting in the additional effort of connecting via social media or emails with influencers and asking them to simply share does the job.

Media 100
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States of Innovation, Going Gonzeaux Tour – 2012

Gregg Fraley, Author of Jack's Notebook

I hope we can stir up a bit of buzz via social media. I’m starting in Three Oaks, Michigan, so, the states I’ll be “covering” will include, at least, and on these approx dates: Michigan – leaving here May 7. Want some PR for your thing? Some of the speakers are from the heartland.

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Is Content Marketing the New Journalism?

Brandanew

Brand content which is just a packaged and spammy PR pitch will not work! Don’t forget to share it with us in the comments or on social media! P.S. For those of you in Ann Arbor, Michigan, do not forget to check out our blogging workshop on July 14! What do you think about this new journalism?

Marketing 100
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52 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I use my social media and massive amounts of public outreach to bring awareness to my program (my Instagram grew to 12,000 engaged followers). I was tired of reading about dog food company recalls every time I opened up the news or social media. Thanks to Michelle Gindi, Buddha Bowls and Burpees !