Operations Portfolio Revenue Sales Cycle 
Version One Ventures
FEBRUARY 15, 2017
Our portfolio company Top Hat just closed a $22.5M (USD) Series C round. And selling to institutions requires a long sales cycle. They focused on revenue early on. Top Hat had an early and continuous focus on revenue; they have been operating profitably since their launch in 2009.
Hunter Walker
JUNE 7, 2014
Not because they’re all operating in stealth or pre-product – in fact some already are earning $1m+ in revenue per annum. And my sense is the trend carries outside of our portfolio these days. Word of mouth spreads faster and sales cycles are shorter.
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Where to Play
FEBRUARY 5, 2019
It can fly or roll on any surface, and will actually be able to operate in a wide range of temperatures and pressures. Plants that convert heat energy into electric power, include huge boilers and super-heaters operating under extreme temperatures. The overall challenge was therefore estimated as ‘low-mid’.
Hippoland
AUGUST 8, 2018
Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Sales cycles matter though. don’t think about at all. This is obvious.
Hippoland
AUGUST 8, 2018
Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Sales cycles matter though. don’t think about at all. This is obvious.
www.forentrepreneurs.com
FEBRUARY 2, 2010
The company has just missed its quarterly revenue forecast. Lets take an example, and look at how they might do this: They will be able to tell you that revenue is composed of deals. To compute revenue, you multiply average deal size by number of deals. Bookings is the pre-cursor to Revenue. Obvious, isn’t it?
Hippoland
FEBRUARY 12, 2018
At a high level, business is simple! :) You bring revenue in and your costs send money out the door. You want your revenue to be higher than your costs. All of the people we pitched who became our investors had at least one other portfolio company that was doing something in email. But the execution is hard.
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