Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Hyper Focus Your Digital Marketing: Ensure A Clear Line Of Sight To Net Income! "Engagement" Is Not A Metric, It's An Excuse. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. How do I choose well?

Analytics 124

Analytics Metrics SEM Web 124

Occam's Razor

OCTOBER 14, 2014

Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. In my case I'm looking at Social Media (boss LOVES social!), The best way is to segment these metrics and then set individual targets for your most important segments. Exhaust those first.

Analytics 133

Analytics Vertical Metrics Web 133

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

JUNE 2, 2022

ABM takes you from fishing with nets to fishing with a spear. Does your company clearly understand current CAC , LTV, CAC payback period, and other core growth metrics? Who is following you on social media? Behavioral: Dig into your analytics to find who’s engaging with your website and social media accounts.

Customer 98

Customer Marketing Channel Acquisition 98

Occam's Razor

AUGUST 11, 2015

Custom reports allow you to deeply focus (by eliminating the rif-raf metrics and dimensions, they save time and show just what you want). We mis-align metrics and dimensions across Users, Session, Hits. Social Media Performance Analysis. Key Metrics: Map Overlay Visualization. Social Media Performance Analysis.

Analytics 60

Analytics Customer Metrics eCommerce 60

Occam's Razor

JUNE 6, 2007

Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. The book contains a cd with six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. [If Bonus: Interactive CD.

Analytics 60

Analytics Web Affiliate Metrics 60

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Why do I do it?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Occam's Razor

FEBRUARY 25, 2013

and specialized PPC tools and email or other software. I sincerely hope that this section of the model serves as an inspiration of sorts for the vast net that data can cast in terms of driving change. You have an external agency helping you with implementation and online support. Let your mind roam wild. Look in every nook and cranny.

Analytics 142

Analytics DC Revenue Web 142

marketingland.com

OCTOBER 8, 2012

Social Media |. 8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I. and particularly people involved in metrics and evaluation of “how did we do this week/month/quarter?” or in the cases of metrics and analytics, to increase the positive metrics you want more of ?

Metrics 47

Metrics Analytics Search Affiliate 47

Occam's Razor

MAY 18, 2010

This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. "Social media campaigns" ( context ). But a typical set of metrics you'll evaluate will hopefully represent a spectrum of success, like for example.

Analytics 123

Analytics Web Acquisition Metrics 123