Agile VC

APRIL 17, 2011

Founding Date: 2004. How They Make Money: Majority of Kayak’s revenue actually comes from advertising on their site (55%), not lead generation or referral fees to travel suppliers as you might think (more on this below). Financial Snapshot: 2010 Revenue: $170 million. What They Do: Travel search engine.

Pre-Money Valuation 113

Pre-Money Valuation Liquidation Preference Dividend Common Stock 113

ConversionXL

SEPTEMBER 28, 2017

Macro conversions are the primary goal of your website, to convert user traffic into revenue. On the other side of the coin, micro conversions are actions a user completes that are either on the path to revenue-generating macro conversions or not directly related to revenue-generation at all. 2) Conversion rate.

Metrics 121

Metrics Acquisition Conversion Revenue 121

Duct Tape Marketing

APRIL 28, 2011

Start looking for ways to create and document a marketing system that you can teach others to run and remove yourself from the lead generation and conversion game. If a potential buyer can see how they too could operate your marketing system, even after you the owner is long gone, you’ll build value.

Marketing 65

Marketing Valuation Differentiation Lead Generation 65

ConversionXL

MAY 27, 2022

Since co-founding Moz in 2004, Rand has continually put himself out there as a public face. Inside sales CRM Close.io , for example, grew its company to $6+ million in annual revenue with thought leadership-fueled content marketing. Webinars as a demand generation tactic have benefited greatly from this.

Demand 115

Demand Affiliate Audience Leadership 115

BeyondVC

JANUARY 20, 2004

I was quite frustrated recently when one of my portfolio companies presented the board with a 2004 revenue forecast which was not based on reality. Lead generation-how many new leads per month and what % becomes qualified leads. Where will it get the leads? Is the market ready for this?

Forecast 60

Forecast Sales Sales Cycle Early Stage 60

Duct Tape Marketing

AUGUST 10, 2017

John Jantsch: Let’s start with your … You and I go back at least ten or twelve years, let’s start with your first four into an online business in general. Landon Ray: Yeah, that would have been 2004. We don’t really share revenue numbers but we do pretty well. How big is ONTRAPORT today? How many people?

Software Review 36

Software Review CTO Hire Fractional CTO Software 36

Entrepreneurs-Journey.com by Yaro Starak

JUNE 19, 2010

In 2004 I began blogging. Adding Ad Revenue. I hired those writers, the traffic increased, I started getting more revenue from advertising, and the income increased to about $1,500 per month as a result of that. We increased the revenue. I’ll talk about that later, because it has to do with one of the website deals I did.

Technical Review 76

Technical Review Software Review Prospectus Audience 76