Acquisition B2C Government 
Hearpreneur
JULY 17, 2020
Governments around the world are adopting Digital Infrastructure for growth. One such industry is the Network Marketing, which entirely depends on customer acquisition. In a post-pandemic world, the healthtech industry is going to be central to governments, business, and society. Bringing more customers is the key to success.
YoungUpstarts
AUGUST 4, 2014
Spanning halfway round the globe – from Turkey to the United Arab Emirates to India, South East Asia and China – the book brings one on a fascinating tour of the complex business characteristics governing our neck of the woods. Let me highlight some of the book’s fascinating themes: Growth of Middle-Class Consumers.
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ConversionXL
FEBRUARY 12, 2019
In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. The second relies on retention. The second type is winning. Cohort metrics can help drive more repeat customers.
Austin Startup
OCTOBER 15, 2017
Now it’s cost + markup + 14 layers of intermediaries who all get a cut = price paid by insurance or the government. What is your Customer Acquisition Cost? But, it is likely the major differentiator between a win and a loss whether you are selling B2B or B2C. Price is no longer cost + markup = customer price.
Austin Startup
APRIL 17, 2017
Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management. We serve those working in healthcare, education, government, child welfare and more. *golf interest or background will be a plus* Candidate should also be comfortable working in and outdoors.
Austin Startup
JUNE 26, 2019
We tried, and opted out of, potentials for pivots; we pitched for game-changing partners and acquisitions that did not ultimately convert. Even though most of this message was already drafted, we also had a Hail Mary of a final acquisition conversation that closed the following morning. Obviously, it did not convert.
Occam's Razor
FEBRUARY 28, 2017
It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers). Extend the above incentive purification and imagine the day-to-day behavior of your Acquisition team if you measure them based on CPH. Applying it to digital advertising….
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