Remove Acquisition Remove B2C Remove Retention Remove Technical Review
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Conversion, retention and churn benchmarks

VC Cafe

It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical.

Retention 109
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Startup Benchmarks

VC Cafe

When you start with an honest and diligent effort to determine the truth of your situation, the right decisions often become self-evident.” — Jim Collins , author of Good to Great. In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech.

B2C 141
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Because of this, it spans two objectives: Turning customers into advocates Improving customer retention. Improve retention Improve consumer perception Sentiment, testimonials, reviews, customer support and service response time, etc. On Twitter , it’s laid back to suit the B2C, creative audience segment.

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Product-Led Growth (PLG) For Startups

Mucker Lab

A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. You engage the marketing team and you do a lot of acquisition and people are coming. That’s never happened. First, they don’t come.

Product 78
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8 predictions that will affect the way we sell this decade

NZ Entrepreneur

Tech-savvy and with more options than you can shake a stick at, today’s emerging talent-pool knows that they’ll be changing careers as often as a four-year old changes their dress-up clothes. If you don’t know this stuff, you’re missing a whole world of sales insight that could direct your customer acquisition and retention strategies.

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

For those of us that have been working in the startup and technology space for at least the past 10 years, these addresses mean two things. Second: These addresses are some of the most exciting places to visit in tech because upon arriving, one can instantly see what true scale looks like in action. . — Matching Algorithms.