Remove Acquisition Remove Retention Remove Vertical Remove Viral
article thumbnail

7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Common examples include: Average order value; Sales conversion rate; Cart abandonment rate; Customer acquisition cost; Customer lifetime value; Bounce rate; Click-through rates; Pop-up engagement rates; ROI (return on investment; Average inventory sold per day. Clever, convincing, and customer-oriented content drive loyalty and retention.

eCommerce 129
article thumbnail

The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5. 3) Does your business have naturally short retention?

Founder 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5. 3) Does your business have naturally short retention?

Founder 48
article thumbnail

How do seed investors benchmark startups?

Hippoland

Companies in this category include companies like Twitter, Facebook, Instagram, Pinterest, Snapchat, etc… These are all companies that need a TON of users, great retention and engagement and continued-fast-growth of user adoption in order to later make money off ad revenue. Do you have virality built into the product?

Startup 48
article thumbnail

How I Use Visualization to Drive Creativity

Both Sides of the Table

The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. Were they vertically integrated ? I use tools to invoke my creative self. One example is driving, which has an actual physiological reason it makes you creative. If so, why? How did they come to do so?

article thumbnail

How to create a profitable Freemium startup (spreadsheet model included!)

andrewchenblog.com

To become profitable using a freemium business model, this simple equation must hold true: Lifetime value > Cost per acquisition + Cost of service (paying & free) Said in plain english, the lifetime value of your paying customers needs to be greater than the cost it took to acquire them, plus, the cost servicing all users (free or paying).

CPA 51