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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .

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4 Ways Small Businesses Can Improve Their PPC Game

YoungUpstarts

As a little guy in the PPC game, going up against the big boys can be a bit daunting. However, you don’t have to have a massive budget or a 24/7 team of expert marketers in order to set up a solid PPC strategy that will deliver a healthy ROI. by Andy Beohar, VP of SevenAtoms . Tip 1 – Focus on Long-tail, Niche Keywords.

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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. Or, do you want to motivate your current consumers to buy more of your product (higher net per sales)? Raw Traffic. Current Customers.

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7 PPC Mistakes You’re Probably Making (and How to Fix Them)

ConversionXL

To craft a PPC ad that’s so compelling people are happy to click it. If PPC has been around since 1996 , why doesn’t it happen more often? Why haven’t advertisers perfected the process? The Current State of PPC. Gone are the days of advertising to everyone in San Francisco, California.

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The Small Business Content Marketing Paradox

crowdSPRING Blog

If we zoom even further, we see that the strongest interest in content marketing is found in two major startup markets – the East Coast and California. That shouldn’t be surprising – many startups are effectively using content marketing as their inbound sales strategy. If you’ve read this far, thank you!

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Figure Out What Works For You And Then Stick To It

Entrepreneurs-Journey.com by Yaro Starak

After an admittedly short period of time, I became discouraged when I failed to see sales coming in right away. I did manage to make a few sales, but unfortunately, my advertising costs were way higher than what I earned, so it was time for me to start searching for something else.

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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Instead of a salary, you pay them for each new lead or sale acquired as a result of their marketing efforts. An affiliate network is where affiliates can go to find reputable offers to promote and where advertisers can go to find lots of affiliates. Are you aware of your profit margin on every type of sale?