David Teten
DECEMBER 2, 2019
I’m now researching non-dilutive funding for Action Tank , a startup I’m gestating to “Make America Functional Again”. I worked with outsourced research firm Wonder * to identify all of the institutions we could who support tech impact startups with cash and community, and in many cases without dilution.
Both Sides of the Table
MARCH 11, 2011
I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. Too many entrepreneurs focus on dilution. But over-optimizing for dilution is a bad attribute relative to focusing on creating a big & winning company.
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Both Sides of the Table
APRIL 21, 2013
So I started noticing hot sauces more and the more I looked the more I noticed this funny rooster bottle with a strange sounding name I couldn’t pronounce and that familiar green cap. By the way, he has never spent a dollar on advertising. And the green caps. Where was it from? What did it mean? What nationality was it?
Duct Tape Marketing
AUGUST 26, 2014
Why Dark Posts Are the Best Facebook Advertising Approach Right Now written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. For today one of the most effective advertising plays on Facebook is something being called ”dark posts.” photo credit: windy_sydney via photopin cc.
YoungUpstarts
JULY 23, 2012
I learned that most juices of exotic “superfruits” like pomegranate or cranberry are often diluted with “fillers” like apple, pear or grape juice. By doing so, she is able to control every step of the process, particularly the critical packaging, advertising and promotional stages. image source ).
YoungUpstarts
SEPTEMBER 29, 2014
Your identity and your marketing messages get so diluted that they don’t resonate with anyone. One of the benefits your ideal client would be looking for is a lush, green lawn. When you don’t get clear on what you do best, and thus whom you’re best equipped to work for, you actually do yourself a big disservice.
Startup Lessons Learned
AUGUST 24, 2009
And as everyone’s attention starts to focus on those same indicators, their value is being diluted. The biggest lost opportunity of all, though, is this one: we no longer need to rely on scarcity or status-oriented measures to filter which projects should get the green light. September 7, 2009 4:28 PM akibalogh said.
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