Advisory Board Audience B2B Naming 
Duct Tape Marketing
DECEMBER 15, 2022
20:02] Could you talk a little bit more about this idea of being a sounding board and how that differs from an advisory board or an actual board? [21:22] And then one we like to call the sounding board, which is the small five to seven people. That's either your advisory board or their own advisory board.
Duct Tape Marketing
JUNE 7, 2023
Tiffani Bova (02:17): Well, let me answer that with a little bit of history because I think especially with an audience that our marketers right, have been doing this for a long time. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. Do you have an employee advisory board?
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Duct Tape Marketing
APRIL 11, 2022
Exclusive Content or Advisory Board You can create exclusive content or an advisory board of your champion customers. For example, the advisory board could facilitate a quarterly meeting to brainstorm ideas on topics such as expand your target market or unique ways to broaden your customer reach.
Occam's Razor
JANUARY 20, 2010
It could be a good thing ("you were great, engaged the audience") or a not such a good thing ("no one understood a thing you were saying, hence so many questions"). The basic techniques you use to do search engine optimization between b2b and b2c do not change all that much. So much better than # of attendees.
YoungUpstarts
OCTOBER 17, 2013
Most businesses already have brand guidelines (including naming, color scheme, and imagery), and these should be applied to your social media properties as well. And remember, engagement is a tactic to help you achieve your objective — namely, expanding your brand, attracting new customers, and growing your company — not the objective itself.
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