Affiliate Conversion Metrics Non-Compete 
ConversionXL
FEBRUARY 3, 2022
It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. How to create a growth hacking strategy using the pirate metrics model. Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. Activation.
Occam's Razor
JANUARY 6, 2010
No longer can tools or "analysts" just puke 15 metrics on a report and hope to survive. I love the depth of data now available in both tools for free (even if you use just the free part of Compete). All free from Compete. 5 Identify two new micro-conversions and goal values for each. I mean count them.
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Occam's Razor
SEPTEMBER 29, 2009
Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ Remember: Engagement is not a metric, its an excuse. ]. You are a news site like The New York Times or you are a non-profit like Idealist or you are the team running Google Maps. Phone Calls / Conversions Driven from Website.
Occam's Razor
JANUARY 20, 2010
End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. Cuatro: You want to earn a bonus for yourself so you want the page to make money (e-commerce sites) or add economic value (non-ecommerce websites) for your company/website. Start a conversation. Back to our story.
Occam's Razor
DECEMBER 21, 2009
Affiliates. You are done looking at the bounce rates and time on site and conversions of these keywords. A sign of non-laziness is that you bother to atleast create custom reports. the Goal Conversion Rate is greater than 10% (again another high bar compared to the site average). And look at that conversion rate!
Occam's Razor
FEBRUARY 20, 2012
In the case of Credit Karma my first job is to identify what the Macro Conversion is. Disclosure: I'm not affiliated with nor do I know anyone at Credit Karma.]. After 10 minutes of browsing, I found all these valuable Micro Conversions: Some are pretty straight-forward. The single biggest reason for the site's existence.
Occam's Razor
SEPTEMBER 16, 2008
Explain why, hopefully you'll have rules you can apply and check if your Web Metrics are indeed KPI's! Update] Here are two recent posts that dive deeper into the topic of Key Performance Indicators and provide latest thinking (as well as real world examples): ~ Best Web Metrics / KPIs for a Small, Medium or Large Sized Business.
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