VC Cafe

SEPTEMBER 5, 2012

Paul Graham’s Startup Curve – avoid the “through of sorrow”! Growth Hacking isn’t viral marketing (although viral marketing is part of it). Growth Hacking isn’t viral marketing (although viral marketing is part of it). First Steps in Growth Hacking for Startups.

API 167

API Viral Startup Retention 167

ConversionXL

FEBRUARY 3, 2022

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. Neither would have achieved virality had customers not received something tangible for their efforts. Use this information to optimize for retention with: Transactional messaging. Address churn by engaging users.

Retention 113

Retention Marketing Acquisition Channel 113

Both Sides of the Table

APRIL 4, 2011

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. How many through affiliate deals?

Metrics 346

Metrics Startup Acquisition SEM 346

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users."

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Hippoland

AUGUST 8, 2018

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running.

Founder 48

Founder Sales Cycle Affiliate Retention 48

VC Cafe

OCTOBER 15, 2010

Wibiya has experienced viral growth since it came out of beta in January this year. All of the above are pretty much a one-trick pony – the Facebook bar is there for chat, the Meebo bar is great for sharing, the Diggbar tried to do retention, similar to the HootSuite, LinkedIn and Facebook’s iFrames.

API 90

API Viral Affiliate 90