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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. 500 Startups founder and entrepreneur Dave McClure created this model as a way for growth hackers to optimize the speed of their sales and marketing efforts in generating results. Growth marketing was born out of necessity.

Retention 113
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What is employer branding and why is it important?

The Startup Magazine

An effective employer brand is like a series of promises to staff and customers; it should connect an organisation’s values, attitude to staff and wider policies and ethical standards, and be closely affiliated with the company’s visual brand. appeared first on The Startup Magazine. Look after your employees .

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10 Reasons Why Every Startup Needs A CRM System

YoungUpstarts

Poor business relationships with clients are a major driver in low customer retention and ultimately low sales. To improve on business relationships, whether for a local or global market, startup businesses need to employ long term strategies, technologies and practices that manage client interactions from the onset. Conclusion.

Startup 124
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. How many through affiliate deals?

Metrics 346
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Starting an Online Casino

The Startup Magazine

The quickest and cheapest way to startup an online casino. Also, the team needs an affiliate manager to recruit the affiliate partners who will market the site if the company chooses to work with an affiliate site. Overall the costs will involve a retention program for the loyal players. Setup a white label!

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5 Effective Ways for Startups to Lower Customer Acquisition Costs

Up and Running

This article explains how businesses can resist one of the top startup killers known as high customer acquisition costs (CAC). We’ll cover the following strategies: Retargeting and remarketing Partner programs A/B testing Customer retention Automated processes. We will go through 5 key strategies for lowering CAC.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. In my opinion, every startup needs to "pick a major" among these three drivers of growth. Choose one. The AARRR model (hence pirates, get it?)