Remove Aggregator Remove Distribution Remove Marketing Remove Syndication
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3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

Services such as Moz Local, Localeze, Infogroup, Factual and more distribute lists of small business info to major directories and can help correct the issues in a matter of weeks or months. Additionally, it is critical to make sure to syndicate out descriptions rich with keywords. Syndicate Content Out, Build Links In.

Search 100
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Cliff Notes S-1: Kayak ? AGILEVC

Agile VC

Last week ZipCar began trading and has a market cap of about $1 billion. How They Do It: Aggregate data from travel data warehouses like ITA as well as indexing travel providers websites, provide this information to consumers in a highly customizable search engine. Distribution revenue is CPC and CPA. .

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or ā€œ origination ā€. I use another live Google doc to maintain my database of companies Iā€™m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

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The Power of Twitter in Information Discovery

Both Sides of the Table

Twitter never seemed to really take the offense in PR and marketing. Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. Excite, Netscape & MSN.

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16 PR Strategies Every Small Business Should Stop Using Right Now

Up and Running

A marketing/PR agency may have a flashy portfolio that impresses you with their big name clients, but for a startup or small business, paying thousands each month to such an agency isn’t going to be good bang for your (limited) buck. Traditional distribution services no longer work. Expensive Agencies. Premature Stories.

PR 145
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Why Iā€™m Doubling Down on the Twitter Ecosystem

Both Sides of the Table

Or in utility speak, they are transmission and we are last-mile distribution. DataSift is one of only two companies today that has the rights to re-syndicate the way it does. Real-time information drives decisions about marketing spend on movie releases. Real time + location equals marketing opportunity.

Viral 307
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Mass Relevance Launches with Funding

Austin Startup

“I have been very surprised at Austin’s strength in “IT consumerization&# – ideas that combine business software value with consumer internet distribution ideas,&# he said. Investors look at three factors for funding: the market size/velocity, the idea/solution that solves a problem, and if it’s a winning team.

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