Duct Tape Marketing

NOVEMBER 16, 2023

He stressed the significance of employee dishonesty insurance as a protective layer against potential embezzlement, a critical step often overlooked by many small businesses. 03:08] What is employee dishonesty insurance? [04:25] 04:25] How do you ensure employees do not feel distrusted when internal controls are implemented? [06:10]

Michigan 71

Michigan CPA Small Business Hiring 71

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. But if you read it, I promise, you'll see Facebook marketing, advertising and analytics in a completely new light. You've deployed five, six or 15 web analytics tools on your website/mobile app. Let's go! That is ok.

Metrics 165

Metrics Advertising Marketing Social Media 165

ConversionXL

JANUARY 29, 2016

Just like Mazda improved their retargeting ads with proximity, Watchfinder did so with audience granularity from Google Analytics. Inside your Google Analytics account, you can slice and dice your audiences in different ways with the data there. Lowered the average campaign CPA to 72% below average. Key Takeaways.

Campaign 48

Campaign PPC Audience eCommerce 48

Professor VC

JULY 19, 2016

The IRS itself can often be a thankless place to work because if the IRS and its employees do their jobs well, about the most they can hope for is respect and once in a long while, trust. Organic by Philip Bennet (2008) "'Kaleidoscope,' Philip Bennet’s solo show at the Old Print Gallery, takes its name from one of the artist’s monotypes.

.Net 28

.Net Washington CPA DC 28

Occam's Razor

MARCH 25, 2014

You have to have a deeper understanding of the business, an expansive knowledge of what is possible (and not just inside Google/Adobe Analytics), and, this is so, so, so important, the ability to balance the now and the near future. Focus on all three with everything you do with digital analytics. this is a non-trivial challenge.

Metrics 155

Metrics Marketing Analytics Channel 155

Entrepreneurs-Journey.com by Yaro Starak

MARCH 10, 2011

But when you are running a website with over 1,000 different products that change frequently (in size, quantity, branding, name, description, etc), as well as one that demands consistent improvement in process and technology, it is almost impossible to provide an ideal user experience without full time help by your side.

Technical Review 71

Technical Review PPC Due Diligence Exit Strategy 71

Hearpreneur

FEBRUARY 12, 2017

To be successful in your own company requires a diverse knowledge that just isn’t afforded to you in the age of hyper-specialization as someone else’s employee. 20 – Use My Analytical Brain & Creative, Artsy Mind. Crunching numbers as a CPA was safe and came with a guaranteed biweekly pay cheque.

Entrepreneur 48

Entrepreneur Italy LLC Curation 48