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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 15:00] Should you be curating members for a community? [16:13] Are B2B communities B2C? John Jantsch (15:00): Talk to me a little bit about curation. Should you be curating members, you know, for a community? powered by.

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Microsoft Surface curates content by sharing its users’ art and testimonials and responding to their posts. On Twitter , it’s laid back to suit the B2C, creative audience segment. Create and curate content that engages your audience. The audio-only app went from 9.6 The audio-only app went from 9.6

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Founder Interview – Ola Sars of Music-Tech Leader, Soundtrack Your Brand

The Startup Magazine

We combine expert curation and world-class tech to give businesses an all-in-one solution for streaming music in their establishments, all while ensuring artists and music rights holders are properly compensated. We decided to set up a joint venture to go after the global “Audio for Business” market, and Soundtrack was born.

Founder 156
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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

A/B test landing pages and emails to see which copy, images, audio, CTAs , and buttons perform best. Curate the right items and allow the customer’s impulses to do the work. B2C or B2B, all marketing is people talking to people. Set clear goals for your campaigns (e.g., Do product videos increase click-through rates?

B2B 129
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Think Like A Marketer, Sell Like a Superstar [WEBINAR]

Up and Running

The full audio and slide deck are included above, and the full transcript can be found below: Think Like a Marketer, Sell Like a Superstar. I’ve been doing audio interviews, podcasts actually, for years now, and I just used Skype and a little plug-in on my Mac called Call Recorder. .” Twitter Giveaway].

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5 Powerful Use Cases for Social Advocacy & How You Can Get Started

Duct Tape Marketing

Over 50% of B2B and B2C content marketers identify creating engaging content as a challenge. Brands create video and audio based aids to connect with and get on the good books of their target groups. Create and curate great content for your advocates to share. Crowd-sourced content. Event marketing.

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Digital Design & User Experience Best Practices: Happiness + Profits!

Occam's Razor

From B2C to B2B. B2C sites like Travelocity and Fry's have not cornered the market on this. And now I go from hundreds of videos to an absolutely delightful curate set of guaranteed to be helpful videos. We will look at many different examples. From bras to dresses. From pants to jewelry. I choose messed up. Why not? : ).

Design 150