VC Cafe

FEBRUARY 21, 2023

In digital marketing, this is typically measured by the conversion rate, which is the number of conversions divided by the number of total visitors or leads. In SaaS in can be the conversion from trial to paying customer, and in consumer subscription it can be the conversion from download to subscriber.

Retention 109

Retention Conversion Churn Rate B2C 109

VC Cafe

NOVEMBER 2, 2019

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Is my churn rate below the category average? Software as a Service (Saas) benchmarks. Source: The SaaS Napkin.

B2C 141

B2C Technical Review Startup Retention 141

Duct Tape Marketing

JUNE 7, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Hey, did you know that HubSpot's annual inbound conference is coming up? We looked at net promoter scores, CSAT scores, attrition rates, right? Best places to work, you know, Glassdoor ratings, great place to work ratings, like whatever it was, right?

Employee 73

Employee Technical Review Advisory Board Sales 73

Both Sides of the Table

APRIL 21, 2020

Please download the episode here , if for no other reason than to make Harry happy :) but I’ve also included some quick notes below including a few notes I didn’t share in the podcast (and vice versa by the way? We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. “Just say no” to on-premise deployments The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Cracking The Code. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

NOVEMBER 22, 2022

new customer aquisition, conversion rate, and churn rate ). For example, if you want to see how a landing page contributes to your goal of increasing sales, conversion rate is a good metric to track. The formula for this is: Total engagement / total followers x 100% = Engagement rate. submits a form). Get specific.

Metrics 105

Metrics Analytics Marketing Acquisition 105