ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? Conversion optimization is a little different if you’re in B2B.

B2B 48

B2B Conversion B2C Sales Cycle 48

Duct Tape Marketing

JUNE 7, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Hey, did you know that HubSpot's annual inbound conference is coming up? And then what tracks the click through rates and download rates is another application. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. That's right.

Employee 75

Employee Technical Review Advisory Board Sales 75

ConversionXL

MARCH 4, 2016

And sales enablement software helps arm sales teams with the information they need to close sales. number of downloads. cost per download. Marketers hardly get to know the story beyond the downloads (e.g. You can test the headlines, paragraph lengths, images, and other small but important parts of downloadable content.

B2B 48

B2B Sales Technical Review Software Review 48

VC Cafe

JULY 15, 2021

According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Almost overnight, a huge new industry was created around mobile.

Mobile 190

Mobile Social Media Distribution PR 190

Duct Tape Marketing

SEPTEMBER 30, 2022

Habit based marketing, download, nudge, wherever you get your podcasts. (00:47): If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. More About Karrie Sanderson: Connect with Karrie on LinkedIn.

Marketing 75

Marketing Differentiation B2C PR 75

ConversionXL

SEPTEMBER 20, 2018

This isn’t limited to the B2C space. Let me ask you two questions: Would you like to see and use a software product before buying it? As Aptrinsic notes , “Enterprise buyers also expect to try and evaluate software in an easy, frictionless way.”. Does downloading a whitepaper mean you’re ready to buy? Do you agree?

Marketing 289

Marketing Sales Cycle Acquisition Sales 289

Both Sides of the Table

APRIL 21, 2020

Please download the episode here , if for no other reason than to make Harry happy :) but I’ve also included some quick notes below including a few notes I didn’t share in the podcast (and vice versa by the way? Nobody will be immune because in a bull market executives are paid to “innovate” so they sign software contracts and run projects.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

ConversionXL

MARCH 31, 2021

For example, when building the first version of their product, the app development agency’s clients would download popular (and similar) apps to garner inspiration for their product roadmap. This includes other non-competing agencies, as well as software and technology vendors.

Audience 127

Audience Non-Compete Distribution Channel 127

VC Cafe

NOVEMBER 2, 2019

In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. Software as a Service (Saas) benchmarks. You can read more about the methodology here and download a high res PDF here. 500 Startups created a helpful primer on key B2C metrics.

B2C 141

B2C Technical Review Startup Retention 141

Version One Ventures

NOVEMBER 6, 2013

We can whittle down those 30,000 companies to a more manageable number by filtering for business models, regions, state, co-investors, Twitter mentions, Facebook likes, LinkedIn connections, iTunes downloads, unique website visitors, and/or other criteria that align with our investment thesis. Be thesis-driven. Mobile marketplaces.

Vertical 153

Vertical B2B B2C Venture Capital 153

Duct Tape Marketing

NOVEMBER 23, 2016

Behavior Scoring = evaluating a lead based on the observed activities and behaviors of the individual across multiple channels (attending a webinar, viewing an RFP, downloading a thought leadership piece, scheduling a call with Sales, etc.). Hybrid = uses both Profiling & Behavioral Scoring to assess the viability of each lead.

Lead Generation 28

Lead Generation Baltimore Programming Framework 28

Occam's Razor

JULY 6, 2016

It does not matter if you are are B2B or B2C. They have an approach to simplicity in software that is closer to a pure Google experience (when compared to the nails scratching a blackboard irritation that is personified in the Samsung phones). Or, download a piece of software? We all know HTC is in trouble. Just do it.

Design 86

Design Software Review Mobile Analytics 86

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 13, 2011

Last week, in part one of the B2B versus B2C series, I explained there are several reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm.

B2B 105

B2B Business Model B2C Agile 105

Jeff Hilimire

AUGUST 30, 2013

While I’ve loved working in digital marketing, I’ve always wanted to try my hand at building software for actual people rather than for companies. While Atlanta has B2C “operational talent” — evident by the city’s cluster of major media and marketing companies — it lacks B2C “entrepreneurial talent,” Cummings said. “We

Atlanta 77

Atlanta B2C Georgia Los Angeles 77

Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. It's got a long history of success in the B2B SaaS, software, healthcare, FinTech, human resources consulting and employee benefits technology industries. Like this show?

Social Media 79

Social Media Media B2B B2C 79

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. This is the model my customers referenced when I was selling them demand-gen software in 2014. by downloading guides, using the open parts of our product, requesting a demo). In that unannounced meeting, Brett Hurt, our CEO and co-founder, laid it out for us.

Demand 101

Demand Revenue SQL B2B 101

Duct Tape Marketing

MARCH 17, 2023

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Creative Elements hosted by Jay Klaus. Like this show? Right, right.

B2B 82

B2B Marketing B2C ChatGPT 82

ConversionXL

JUNE 25, 2021

Your team needs clarity on and belief in what they’re selling in order to persuade others to purchase, download, or sign up. They began with 2,015 monthly downloads in September 2020. By February 2021, they had 8,918,198 monthly downloads : . But their awareness and engagement campaign is one for the record books.

Product 96

Product Social Media Audience Software Review 96

NZ Entrepreneur

MARCH 11, 2020

Today’s software and CRM systems give incredible visibility and sales insights to business owners who want to make data-driven decisions, based on accurate knowledge of what their customers really want. Accounting software will also help you keep track on your numbers – without waiting for a meeting with your accountant.

Social Media 63

Social Media Channel Technical Review Sales 63

ConversionXL

NOVEMBER 22, 2022

In Google Analytics and other analytics software, overall traffic shows how many people visited or engaged with your website. For reference, according to FirstPageSage , a good engagement rate is anything above 63% for B2B websites and above 71% for B2C websites. Overall website traffic: Spot trends in visitor numbers. submits a form).

Metrics 105

Metrics Analytics Marketing Acquisition 105

www.forentrepreneurs.com

FEBRUARY 2, 2010

A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare. Examples of free products include Open Source software, services like HubSpot’s Website Grader , free versions of a SaaS service that have limited, but still valuable, feature sets, etc.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Step 2: Find the right email marketing software. Email software is what’s going to drive your marketing campaigns. Download the report” is easy to understand. Don’t do that, either.

Email 136

Email Customer Marketing Software Review 136

Duct Tape Marketing

FEBRUARY 2, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Outbound Squad, hosted by Jason Bay and brought to you by the HubSpot Podcast Network. Oh, your problem with your software, go into our community. Click on over and give us a review on iTunes, please!

Community 83

Community Marketing Audience Networking 83

Duct Tape Marketing

MARCH 23, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Creative Elements hosted by Jay Klaus. So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. Like this show?

Framework 75

Framework Audience Audio Elevator Pitch 75

Brandanew

AUGUST 13, 2015

They sell software and apps. If you’ve ever been on Hubspot’s blog, you’ve probably downloaded one of their templates or whitepapers and already know. They will ask you to enter your details before availing of the free download opportunities. Yet, why do they invest so heavily on writing and producing content?

Small Business 100

Small Business Marketing Software Review B2C 100

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). If your buyer downloads an ebook or signs up for a webinar, the Thank You page confirms the action that was just taken.

B2B 73

B2B Design Matching Search 73

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. That’s an important distinction. Image Credit. Techport 13 does it right.

B2B 48

B2B Web Design B2C 48

Steve Blank

NOVEMBER 4, 2021

Instructions for using the canvas are included below, and the canvas can be downloaded here. The Market Definition Canvas works for both B2C and B2B applications. THE JOBS-TO-BE-DONE MARKET DEFINITION CANVAS. If you can’t see the canvas click here.

Customer 424

Customer Marketing Lean Vertical 424

ConversionXL

OCTOBER 16, 2015

via Business of Software). It’s realistic that a new, uncertain visitor could be convinced and ready to download Skype without additional information. Well, let’s bust that myth right away with this example from a test I ran on a B2C landing page,” he wrote. What the Data Said. Uncertain Visitors, Complicated Value Proposition.

Conversion 48

Conversion Mobile Design Warrant 48

Occam's Razor

JULY 22, 2013

Perhaps you wake up in the morning and walk into a store and buy new clothes (or expensive software from Oracle). So, if you download the mobile app created as a result of these efforts, how big of a problem is it solving for Walmart? You are B2C or B2Q or Non-profit or an Adult-oriented business. That's fine.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Well, here are some ideas… Download your latest eBook or PDF. How do most visitors feel about video? As it turns out, pretty good… Image Source. Marketers share the same sentiments.

Video 48

Video Conversion Mobile Search 48

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. “Just say no” to on-premise deployments The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Cracking The Code. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

APRIL 12, 2017

Analytic: A measure software can track. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Unbounce released a really cool report that you guys should download. “Research turns inferences into observations.”. Useless measures and silly metrics. Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

VC Cafe

JANUARY 16, 2011

Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. It has been downloaded by 2 million time, requiring less CPU processing than competing text input apps. Ceedo Technologies. IXI Mobile. -

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

mashable.com

OCTOBER 5, 2012

Generally speaking, a name is more valuable to a B2C (marketing-driven) company than a B2B (sales-driven) counterpart, so allocate your efforts accordingly. Download our free apps for Android , Mac , iPhone and iPad. Jobs Events Try Our New Social News App Welcome to Mashable! Contributors. 12 followers. 3 followers. Like Tweet.

Naming 84

Naming Startup Social Media RSS 84

steveblank.com

JULY 8, 2011

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. WebSequenceDiagrams - sketch sequence diagrams.

Software Review 110

Software Review Startup Silicon Valley Analytics 110