Duct Tape Marketing

SEPTEMBER 30, 2022

How Typeform Stands Out In A Crowded Market written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Karrie Sanderson. In this episode of the Duct Tape Marketing Podcast , I interview Karrie Sanderson. 2:48] Has design been a key differentiator for Typeform? [3:23] Like this show?

Marketing 73

Marketing Differentiation B2C PR 73

ConversionXL

JANUARY 18, 2022

Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. For most of 2021, CXL didn’t have a marketing team. Your brand is your reputation – that intangible thing that determines whether your customers trust you above the rest.

Marketing 109

Marketing Social Media Non-Compete Audience 109

ConversionXL

DECEMBER 2, 2020

When it comes to content marketing, all the branding and differentiation (and money) is in the latter. Email marketing is important, huh? The first two are more familiar to B2B marketers; the last one often applies to B2C. Distilling marketing content, then distilling it again. Never knew.

Analytics 161

Analytics Acquisition Channel B2C 161

YoungUpstarts

FEBRUARY 23, 2015

Well, Kevin M Ryan and Rob “Spider” Graham purports that digital marketing and online advertising is the answer. Touting itself as providing “digital marketing strategies for beating competitors with 100 times your spending power”, Taking Down Goliath is roughly divided into three sections. Online Audiences and Marketing Messages.

Social Media 100

Social Media Campaign SEO B2C 100

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Is it market understanding, is it experience, is it a particular set of personality traits? Reid, why don’t you start?

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Is it market understanding, is it experience, is it a particular set of personality traits? Reid, why don’t you start?

Cofounder 69

Cofounder Differentiation Search Advertising 69

ConversionXL

AUGUST 21, 2019

Additionally, most B2B marketers aren’t nurturing lead-magnet downloaders properly. This post from CXL includes some good examples of meaningful KPIs for an email sequence: Gross customer adds; Marketing-qualified leads; Time-to-close; Revenue. This guide is for marketers who are struggling with a marketing platform migration.

B2B 131

B2B Technical Review Email Sales 131