ConversionXL

MARCH 13, 2019

Ecommerce sales are growing for traditional B2B businesses as well as direct-to-consumer brands, which are opening wholesale sides to get a slice of the growing B2B ecommerce pie. But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change.

B2B 130

B2B eCommerce B2C Sales Cycle 130

Austin Startup

AUGUST 29, 2017

That goes for any industry, location or product; from enterprise SaaS in my home town of Austin, to live music ticket sales in Virginia, to B2C services in Seattle. How is your company positioned to encourage positive pattern matching with competitive or substitute solutions? Let’s break this down. Let’s start at the beginning.

Differentiation 54

Differentiation Virginia .Net B2C 54

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

YoungUpstarts

JULY 29, 2013

Hero mentors” have exited their businesses through a trade sale or IPO, sometimes multiple times; they offer inspiration to your team and coaching on strategy and tactics. Have we built a SOLUTION that matches that problem? Does the solution DIFFERENTIATE from current competitors through a UVP? TRACTION and GROWTH?

Asia 207

Asia Singapore Cofounder Incubator 207

Mike Michalowicz

FEBRUARY 11, 2013

Look for decision makers with events that are a match for your product or service. Marketing gurus often refer to it as “differentiation.” Every two weeks, or so, follow up with more useful content, not a sales pitch, but do include your company’s info at the end. HARO Gift Bags. Plus, you’ll be helping others.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

MAY 1, 2019

Client education is central to marketing messaging, too, especially for sellers with long sales cycles. Focus offline conversations on high-value points of differentiation. The real work: Matching learning to tasks, not individuals. The same is true in marketing, especially for companies with long sales cycles.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

ConversionXL

JUNE 25, 2021

Growth: A sharp increase in users and sales. Here, your focus should be to earn new sales from fence-sitters and consider new revenue streams. There are several documents you can create in pre-launch to encourage buy-in (no matter the size of your startup or organization): Sales messaging guide.

Product 96

Product Social Media Audience Software Review 96