Remove B2C Remove eCommerce Remove Metrics Remove Operations
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Automation, Chatbots, AR, and AI Reign: the Future is Already Here Read more: 5 Reasons Why AR is the Future of Online Shopping Automation makes business operations flow smoothly without encountering technical difficulties. It also improves employees’ productivity by allowing them to focus on vital business operations.

eCommerce 185
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105
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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Mobile content consumption, behavior along key metrics (time, bounces etc.) If you have ecommerce you will see key metrics related to money making.

Analytics 141
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The Secrets Behind Determining the Value of eCommerce Sites

The Startup Magazine

If you’re interested in selling your eCommerce website but are unsure of how to go about determining the actual value of your business, you’ve come to the right article. In this blog, we aim to decipher the meaning behind some of the more abstract metrics when it comes to an eCommerce website valuation.

eCommerce 120
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Combining these goals and objectives will give you meaningful metrics to track. Objective Goal Metrics Grow the business Increase awareness and perceived value Followers, fans, shares, retweets, etc. On Twitter , it’s laid back to suit the B2C, creative audience segment. However, its tone of voice differs slightly.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? What Are Your Goals, and What Are Your Metrics?

B2B 48
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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. “Users” is interesting, but the engagement metrics and value of users is where real success comes into play. Building a network is not the same as building a SaaS or ecommerce company.