Campaign Clickthrough Naming Viral 
crowdSPRING Blog
AUGUST 20, 2017
Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law.
crowdSPRING Blog
AUGUST 20, 2017
Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law.
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Up and Running
AUGUST 19, 2016
Most people simply type out their product name, usually in an effort to follow what they think is working, because so many other businesses are doing it. Include these keywords into your page title, along with your product name. It’s just a slower process than outsourcing the campaign to an actual launch service. Call to action.
ConversionXL
APRIL 11, 2016
Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. However, it’s changing from picture, name, title, quote to more attention-grabbing, authentic forms. In some cases, you might have an entire marketing campaign to go along with your video. The State of Video in 2016.
Duct Tape Marketing
MARCH 3, 2017
With as many as 76% of marketers planning to produce more content in 2017, it becomes critical to weigh the performance of content campaigns against goals. On the other hand, if a content piece is going viral, it means it’s resonating with your audience. Pro Tip – Higher clickthroughs are a definite sign of engagement.
ConversionXL
APRIL 6, 2016
S pecific (distinct, descriptive, named, detailed, precise). Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). You have three parameters: medium, source, campaign name. Increase virality –> decrease eCPA.
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