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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. This kind of metadata can really boost clickthroughs to your site. Create a cool giveaway.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. This kind of metadata can really boost clickthroughs to your site. Create a cool giveaway.

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How to Start a Fulfillment by Amazon (FBA) Business—and Get it Right

Up and Running

Most people simply type out their product name, usually in an effort to follow what they think is working, because so many other businesses are doing it. Include these keywords into your page title, along with your product name. There are two different types, and the names don’t really explain what they do. Call to action.

PPC 60
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How to Optimize Videos for Conversions

ConversionXL

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. However, it’s changing from picture, name, title, quote to more attention-grabbing, authentic forms. Check it out… Note the naming conventions here. Each video is named the way a blog post might be.

Video 48
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How to Measure the ROI of Your Content Marketing Efforts – a Step-by-Step Guide

Duct Tape Marketing

On the other hand, if a content piece is going viral, it means it’s resonating with your audience. Pro Tip – Higher clickthroughs are a definite sign of engagement. VenturePact, a SaaS firm, saw 66% clickthrough rate for a mobile app calculator they hosted on their site. Or is it one of the many lost names in the industry?

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5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

S pecific (distinct, descriptive, named, detailed, precise). Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). You have three parameters: medium, source, campaign name. Increase virality –> decrease eCPA.