ConversionXL

FEBRUARY 3, 2022

Channel-level expertise: An understanding of how the channels work (e.g., Airbnb and Dropbox are textbook examples of how growth hacking can transform a business from a niche offering into a household name and market leader. How to create a growth hacking strategy using the pirate metrics model. What are their desires?

Retention 113

Retention Marketing Acquisition Channel 113

ReadWriteStart

OCTOBER 2, 2023

Your brand identity is more than just a logo or a name. Think about it – when you hear the name “Apple” or “Google,” what comes to mind? Choose a brand name and logo: Choose a brand name and logo that are memorable, distinctive, and easy to recognize. How to design SaaS UX?

Design 105

Design Product Churn Rate Architecture 105

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin. .

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. LTV/CAC – Understanding the golden metric. Often touted as the north star for businesses, LTV/CAC is the single most important metric to gauge business health. Segmenting CAC to prioritize channels. CAC tells you how much a new customer costs.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Occam's Razor

NOVEMBER 24, 2009

Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. Sadly execution and analysis of these new social media channels has been hobbled by old world thinking. Quantitative Metrics / Analyses.

Social Media 124

Social Media Analytics Metrics Media 124

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

Analytics 106

Analytics Metrics Channel Campaign 106

Up and Running

MAY 1, 2014

Milestones and Metrics. At the top of the page, right under your business name, include a one-sentence overview of your business that sums up the essence of what you are doing. Unlike [name omitted], LivePlan creates a real business plan, with real insights—not just cookie-cutter, fill-in-the-blank templates.”. Read more ».

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163