VC Cafe

NOVEMBER 2, 2019

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Is my churn rate below the category average? 500 Startups created a helpful primer on key B2C metrics.

B2C 141

B2C Technical Review Startup Retention 141

Version One Ventures

SEPTEMBER 19, 2012

Your business has a high viral co-efficient (or perhaps even a network effect) that lets you amass users cheaply without worrying too much about the monetization per user or spending money on paid acquisition. In addition, churn tends to rise as a company grows.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

Both Sides of the Table

JULY 27, 2013

But even if a VC is nasty a rant email back isn’t the right way to channel your frustration. Nobody goes into a startup expecting to fail – we all imagine the next big startup movie is going to be about us. Except that building a successful startup is hard. Your churn rates are too high.

Churn Rate 371

Churn Rate Vesting Viral eCommerce 371

ConversionXL

FEBRUARY 3, 2022

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. Channel-level expertise: An understanding of how the channels work (e.g., Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel.

Retention 113

Retention Marketing Acquisition Channel 113

David Teten

DECEMBER 3, 2019

See Bessemer Venture Partners’ A comprehensive guide to security for startups. A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . Data companies focused on early-stage startups include Aingel , fundsUP , Preseries , PredictLeads , and Sploda. 2) Market .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Seeing Both Sides

FEBRUARY 9, 2015

Conventional wisdom suggests that the most important metrics for a startup - such as unit economics, cost of acquisition, lifetime value, churn rates - typically get better with time. The topic of scaling startups is one that I enjoy thinking, living and writing about (most recently, Scaling the Chasm ). in 2012.

Metrics 20

Metrics Churn Rate Acquisition SEM 20

Cracking the Code

OCTOBER 10, 2008

This is misleading because in a recurring revenue model, Customer A is much more valuable to the business (assuming typical churn rates) as they will likely generate $360,000 of revenue for the business with renewals over that same three year period. Philippe Botteri. Bessemer SaaS Law #5.

Software Review 48

Software Review North America Europe Metrics 48