VC Cafe

NOVEMBER 2, 2019

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Is my churn rate below the category average? Example of Baremetrics revenue per user benchmarks.

B2C 141

B2C Technical Review Startup Retention 141

Both Sides of the Table

MAY 7, 2016

This is a very predictable phase of the startup journey and a lot of good can come from it. The founders and team develop a huge confidence level that appropriately increases risk-taking, output, expansion, deals, revenue, press and everything that is a consequence of initial successes. This is a very common post Series A phenomenon.

Churn Rate 150

Churn Rate Vesting Dilution Europe 150

ConversionXL

FEBRUARY 3, 2022

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. Neither would have achieved virality had customers not received something tangible for their efforts. Why do people think growth hacking in marketing is controversial? Growth marketing was born out of necessity.

Retention 113

Retention Marketing Acquisition Channel 113

David Teten

DECEMBER 3, 2019

See Bessemer Venture Partners’ A comprehensive guide to security for startups. Data companies focused on early-stage startups include Aingel , fundsUP , Preseries , PredictLeads , and Sploda. For more on gathering data and using it to assess companies, see How to Assess Startups Using Machine Learning. 2) Market .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Startup Lessons Learned

MARCH 21, 2013

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Here's what they have to say about churn rates in SaaS businesses: The best SaaS sites or applications usually have churn ranging from 1.5% to 3% a month.

Analytics 167

Analytics Lean Metrics Churn Rate 167

andrewchenblog.com

JANUARY 28, 2010

Check out my list of featured essays How to create a profitable Freemium startup (spreadsheet model included!) For freemium businesses, particularly ones that are social apps, there’s often a word of mouth or viral component, which we’ll cover in a second. Andrew Chen New here?

CPA 51

CPA Retention Viral Acquisition 51

Cracking the Code

OCTOBER 10, 2008

Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Farming is also often overlooked, but can help grow customer accounts and revenues from 30% upwards (if successful). Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48