Continuous Deployment Design Developer Viral 
Startup Lessons Learned
SEPTEMBER 22, 2008
I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.
Startup Lessons Learned
SEPTEMBER 15, 2008
The goal is to have split-testing be a continuous part of our development process, so much so that it is considered a completely routine part of developing a new feature. The new design improved on the old one in several ways, but these improvements didnt translate all the way through the funnel.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Startup Lessons Learned
SEPTEMBER 12, 2008
vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
Startup Lessons Learned
NOVEMBER 7, 2008
Oops - there went several precious weeks of development effort down the drain. And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. Case Study: Continuous deployment makes releases n.
Startup Lessons Learned
APRIL 14, 2009
Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule. And what of the product development team? In fact, this company hasn’t shipped any new products in months. Go on an agile diet quickly.
Startup Lessons Learned
JANUARY 27, 2009
At a high level, anything that drives virality should be free. To take your specific example about virality - why do we want to have more users sign up? If so, thats a form of free-serves-paid, and we should be willing to cut those users off who arent continuing to advertise. Case Study: Continuous deployment makes releases n.
Startup Lessons Learned
DECEMBER 14, 2009
I had a lot of use for this concept back when I worked on game design and virtual worlds. In order to maintain game play balance, game designers have to take into account the needs of customers who have an excess of four different assets: time , money , skill , and passion. Having a balanced ecosystem is what game designers strive for.
Expert insights. Personalized for you.
167 
Let's personalize your content