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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Since we were only paying per click, it didnt cost us anything to cast a wide net. Expo SF (May.

SEM 164
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Lessons Learned: The lean startup

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. I like the term because of two connotations: Lean in the sense of low-burn.

Lean 168
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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

Growth marketing borrows a concept from the lean startup methodology. Growth hacking is a term that emerged from the Silicon Valley tech community and the lean startup methodology. Running search engine marketing (SEM) experiments requires testing more than just the ads themselves. Where does growth hacking come in?

Framework 102
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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

He took out an ad in the Yellow Pages (it was the early 80′s, pre Internet), which cost him $1,000 / month for a half-page ad. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! Overture was sold to Yahoo!

Product 350
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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

We wanted an agile approach that would allow us to build our software architecture as we needed it, without downtime, but also without large amounts of up-front cost. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science? Expo SF (May.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

One major theory that has influenced the way I think about processes comes from Lean Manufacturing , where they use these same techniques to build cars. It seems many startups these days are under a lot of pressure to outsource their development organization to save costs. The Lean Startup Intensive is tomorrow at Web 2.0.

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

Platform selection and technical design - if your business strategy is to create a low-burn, highly iterative lean startup, youd better be using foundational tools that make that easy rather than hard. In my mind, theyre racking up costs (one month for that part, two months for that other part, uh oh). Massive proprietary databases?

CTO 168