Steve Blank
JUNE 20, 2022
How does a newly hired Chief Technology Officer (CTO) find and grow the islands of innovation inside a large company? How not to waste your first six months as a new CTO thinking you’re making progress when the status quo is working to keep you at bay? But this is the first time he was the CTO of a company this size.
Both Sides of the Table
NOVEMBER 5, 2014
uBeam’s tech does work and I have safely seen it demo’d in the real life many times. We hired outside experts. Marc Berte, the CTO, and a masters from MIT, is exceptionally gifted. What about battery charge times? Startup Lessons' One is reminded of the famous quote often attributed Mark Twain.
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The Next Web
SEPTEMBER 18, 2012
Amsterdam-based Rockstart Accelerator , one of the many, many startup accelerators in Europe, is taking the first class of startups who’ve graduated from its six-month program stateside this month. Owlin : a real-time news analysis and intelligence tool for traders.
ConversionXL
JUNE 16, 2022
Consistency is equally critical for startups. Think about your playbook from the perspective of a new hire. Your primary audience is the Chief Technology Officer (CTO) who has the spending power to buy your product. Though your marketing is aimed at the CTO, an accountant who shares the same interests might see your ad.
Both Sides of the Table
JANUARY 26, 2010
Along with detail orientation I have a strong bias for “doers.&# When I ask for a quick demo and the CEO tells me that he’ll schedule a follow-on meeting with his sales rep because, “I’m not a demo guy. I told him that “president&# was a strange title for a startup. But that’s a digression.
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast. Where do you start?
Austin Startup
FEBRUARY 5, 2018
Half of these startups will demo their talents on Saturday, March 10, and the remaining 25 on Sunday, March 11. The SXSW Accelerator Pitch Event takes place within the Startup & Tech Sectors track of programming. Tell us more about the tech/startup ecosystem there. What do you like best about the startup experience?
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