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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

I inquired about why the building was so “hidden,” as this was surprising to me, but the answer made sense: A few months prior, a Facebook user in Europe had flown to Dublin, arrived at the office, and demanded that he be given access to his ex-girlfriend’s account because she had cut him off after the two broke up.

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Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

In 2013, there were 909 million mobile gamers worldwide, nearly half of which resided in the Asia Pacific region, and 146 million of which came from North America. We all know that mobile is in demand and shows no signs of stopping. Suddenly, mobile gaming isn’t just for the anti-social, it’s for everyone.

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All Markets Are Not Created Equal: 10 Factors To Consider When Evaluating Digital Marketplaces

abovethecrowd.com

You must also organically aggregate demand. Wow” moments lead to word-of-mouth viral growth and high net promoter scores. Aggregating demand is much harder and more critical. OpenTable recently passed 10 million diners a month with less than 20% of transactions in North America currently online. Expand the Market.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Philippe Botteri.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Write a 150-175 page business book and self publish it with on-demand printing. Statistically, 3-out-of-4 Internet users live in North America, making exposure on the web critical. Virally spread your marketing message by making sure influential local bloggers see your video. Write A Book.

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When Humor Converts (and When It Doesn’t)

ConversionXL

Susan Lahey , Silicon Hills News : “But here’s the thing: While there are many companies that have made such ads that quickly translated into rapid sales, other companies with viral videos and other funny content never increased their sales at all, despite millions of shares. Viral Videos. via Conversion Scientist). No results.

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The 10 laws of SaaS unveiled at Bessemer CEO Summit

Cracking the Code

Prove your business in North America first. Only after reaching $1M MRR, consider hiring European sales and services execs behind customer demand. SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Stay local.