Differentiation Elevator Pitch Entrepreneur Sales 
YoungUpstarts
APRIL 17, 2018
As a new entrepreneur or business owner, the most important thing you will do is hire talent. Hiring = Sales. A good recruitment process has many parallels with a sales funnel. Think of it as an elevator pitch for recruiting. Not sales, product development, or fundraising.
Startup Professionals Musings
JULY 31, 2015
Every entrepreneur needs a value proposition statement for his or her startup that can hook potential investors and partners in less than a minute -- the short time you might join them in an elevator on the way to their offices. Skip the sales pitch and avoid preaching. Highlight features rather than differentiators.
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Up and Running
NOVEMBER 13, 2012
Whether you are trying to raise money for your business or just want to perfect your business strategy, a solid elevator pitch is an essential tool for achieving your goals. An elevator pitch can be delivered either verbally, ideally in 60 seconds or less, or as a one-page overview of your business. Simple as that.
Startup Professionals Musings
JANUARY 26, 2012
An "elevator pitch" is a concise, well-practiced description of your startup and your plan, delivered with conviction and enthusiasm, that your mother should be able to understand in the time it would take to ride up an elevator. A good elevator pitch is not just for an elevator discussion.
Startup Professionals Musings
AUGUST 8, 2016
As a startup advisor and investor, I find that more and more entrepreneurs avoid using the term “profit” in pitching their new venture. Thus I was pleased and a bit surprised to see a new book, “ The Purpose Is Profit ,” by Ed “Skip” McLaughlin, an entrepreneur who has both succeeded and failed in starting multiple businesses.
Up and Running
DECEMBER 16, 2014
To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? ” We recently featured an excerpt from her book, which offers even more great tips on networking for entrepreneurs.
Gust
OCTOBER 11, 2011
An “ elevator pitch ” is a concise, well-practiced description of your startup and your plan, delivered with conviction and enthusiasm, that your mother should be able to understand in the time it would take to ride up an elevator. A good elevator pitch is not just for an elevator discussion.
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