Differentiation Europe Global Vertical 
Cracking the Code
JANUARY 19, 2016
Today is a very interesting time for the SaaS industry: Europe has shown it was capable of creating successful SaaS businesses, and it’s only the beginning. More and more champions will be built out of Europe. We are a global VC, therefore we’re competing — and at the same time partnering! — with Mobile will drive new use cases.
ReadWriteStart
JANUARY 20, 2011
and e-commerce businesses, so I would love to work with Kelly to help her figure out the various nuances of building a successful e-commerce business, especially one that differentiates on personalization. However, I'd like to see a more focused, vertical specific go-to-market strategy in Udemy.
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Start Up Blog
JANUARY 29, 2012
And it’s harder than ever to differentiate consumer goods. Sure, Australia is a tiny market on a global scale. In fact it is inconsequential to most global consumers goods organisations such as Kraft, Proctor & Gamble, Unilever and co. . • We can no longer buy an audience on demand. It’s no longer a brand built monologue.
abovethecrowd.com
APRIL 17, 2013
eBay recently launched an aggressive campaign attacking Amazon’s rate table on a vertical-by-vertical basis ( those percentages can be found here ). Booking.com is the unquestioned leader in online travel in Europe, and represents a substantial portion of TPG’s astounding $35B market capitalization.
ConversionXL
NOVEMBER 28, 2022
While the majority of TikTok’s global audience are younger users, it’s a platform that’s aging up. Unlike Facebook, Instagram, and Twitter, where users often see content and ad formats shared across platforms, TikTok differentiates itself as a place to discover something new. Shoot videos vertically in 9:16 aspect ratio.
Cracking the Code
SEPTEMBER 19, 2017
Recent SaaS trends and the Accel Euroscape of the 100 most promising companies in Europe and Israel This article was co-authored with my colleague Pia d'Iribarne and published initially on Tech.eu. Out of the 12 IPOs, Mimecast is the only company from Europe. in Europe and $0.9B in Europe and $0.9B in the US, $2.6B
Cracking the Code
SEPTEMBER 20, 2016
Accel Euroscape: The 100 most promising Software-as-a- Service companies in Europe and Israel -This article was co-authored with my colleague Pia d'Iribarne and published initially on Tech.eu. When I moved back to Europe in 2011, I had to reduce my activity significantly in this area, as there was not enough going on.
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