Differentiation Lean Revenue SEM 
Startup Lessons Learned
SEPTEMBER 15, 2008
Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. I like the term because of two connotations: Lean in the sense of low-burn.
ConversionXL
FEBRUARY 3, 2022
In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. Growth marketing is about process over tactics.
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Startup Lessons Learned
SEPTEMBER 22, 2008
is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)
Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Without the revenue to match its expenses, the company is in now danger of running out of money.
ConversionXL
JUNE 30, 2019
Things to pay attention to: Steps that don’t make sense from your customer’s perspective; Steps that are combined or eliminated compared to your funnel, as they may be superfluous; Upsells and cross-sells, which are additional revenue opportunities you could exploit. The lean, aggressive ones do. What is it on your website?
ConversionXL
MAY 11, 2017
Upsells and cross-sells (are there additional revenue opportunities you too could be leveraging?). To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. The lean, aggressive ones do. Most likely they’ll only remember one – your main selling point.
ConversionXL
FEBRUARY 3, 2022
No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue. Growth marketing borrows a concept from the lean startup methodology. Growth marketing doesn’t prescribe quick-fix hacks that any company can apply to “10x their revenue.”
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