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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

The most important factor for differentiation in CXL Live is its unique format. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy.

B2B 94
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Companies do it for a wide variety of reasons—SEO, branding, go-to-market strategy, pricing, etc.—and To create a value proposition that really differentiates your offer, you have to know how competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client.

SEO 126
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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

Companies do it for a wide variety of reasons – SEO, branding, GTM strategy , etc. To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client.

SEO 131
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The 7 Unholy Lies Your Analytics Are Telling You (and How to Discover the Gospel Truth)

ConversionXL

If you have third-party software like Salesforce or Infusionsoft, you’ll want to see how their analytics match up to what you’re seeing on Google Analytics – they might not be passing attributions through properly. utm_medium: email. utm_campaign: JulyNewsletter. It’s not your fault.

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Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

Very often when you run branding campaigns your goal is simply to introduce your business (like we are trying to do with Market Motive , our start up that provides certification courses in Web Analytics, SEO, PPC, PR etc etc). If you use broad-match like I did above you get a "category" view of your performance.

Campaign 128
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Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

I like to analyze my AdWords keyword performance using custom reports , especially using dimensions like Matched Search Query, inside Google Analytics and in context of other campaigns I'm running. You can also of course use this strategy to differentiate between new and old subscriptions. There is a small bummer here for sure.

Analytics 131
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My Top 10 Methods To Make Money Online

Entrepreneurs-Journey.com by Yaro Starak

There is no doubt that eBay is a fantastic website that represents a huge potential to make money, but in my case I wasn’t keen to build my business there, it didn’t match enough of my criteria. However eBay is a fantastic way to make quick money, even just as a way to turn your old items into cash to start a new online venture.

Affiliate 112