Remove Differentiation Remove Metrics Remove Product Name Remove Search
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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

Because unlike Google search or other means, it involves people you already trust. Thus, our pitch framed LinkedIn as a platform for finding the people you need, which we called “professional people search 2.0″, Normally, you’d expect us to explain our product — i.e., what “professional people search 2.0”

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How to Increase PPC CTR with These Quick Tips

Duct Tape Marketing

Click Through Rate often abbreviated as CTR is a metric that measures the number of clicks received on your ads per number of impressions. Negative keywords are those keywords that prevent your ads from being displayed for any kind of irrelevant and inappropriate search queries. CTR=Clicks/Impressions×100.

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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

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How to Name Your Startup

www.rocketwatcher.com

But name your startup John Smith and Associates and you’ve got yourself a problem. I’ve never named a company but I’ve named products a handful of times with decidedly mixed results (See my post on product naming here ). That might be tricky if your name is Ubbnoxx.us. Great post.

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