ConversionXL
APRIL 18, 2019
For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. A page that’s well-matched for user intent can outperform those that optimize primarily for search engines—in search and after the click. How Google (and others) define search intent.
Up and Running
NOVEMBER 1, 2017
That’s why you need to make sure that your product descriptions pop up higher in the search rankings. Writing a good product description so that a search engine can find it is a subset of a larger discipline called search engine optimization, or SEO. That helps search engines identify the product properly.
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reidhoffman.org
NOVEMBER 12, 2013
Because unlike Google search or other means, it involves people you already trust. Thus, our pitch framed LinkedIn as a platform for finding the people you need, which we called “professional people search 2.0″, Normally, you’d expect us to explain our product — i.e., what “professional people search 2.0”
Hearpreneur
APRIL 3, 2016
The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.
crowdSPRING Blog
JULY 13, 2016
When offering a new product or service it is important for a business to quickly demonstrate value to prospective customers and differentiate itself from the competition. Who (statement of need or opportunity) , (Product name) is a (product category). Product name)(statement of primary differentiation).
ConversionXL
JUNE 14, 2021
In this guide, you’ll learn how to differentiate your business and attract your ideal customers by creating a unique selling proposition. Take the search for a hat as an example. Uncovering what led them to search for X product or Y service helps inform the customer journey and buyer motivation. Thanks, [YOUR NAME].
Duct Tape Marketing
DECEMBER 1, 2022
08:35): Like not just to, you know, fill a pipeline full of, of, of leads to throw over, to, to nurture and eventually end up in sales, but to really tell a story in a way that is going to differentiate us and our products and our services. Like we're using it now to set ourselves apart. (08:35):
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